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Insider Trading - Purple Innovation Inc. (PRPL)

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"Insiders might sell their shares for any number of reasons, but they buy them for only one: they think the price will rise"
- Peter Lynch
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PRPL Insider Trading Transactions for Purple Innovation Inc.
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Common stock purchase or sale:
Transaction
Date
Reported
DateTime
Company Symbol Insider
Relationship
Shares
Traded
Average
Price
Total
Amount
Shares
Owned
Filing
2019-09-05
Purchase
2019-09-09
4:55 pm
Purple Innovation Inc. PRPL Coliseum Capital Management LLC
Shackelton Christopher S
Coliseum Capital LLC
COLISEUM CAPITAL PARTNERS L.P.
Coliseum Co-Invest Debt Fund L.P.
Gray Adam
Director, 10% Owner
29,979 $8.216 $246,306 6,226,149
(Indirect)
View
2019-08-28
Purchase
2019-08-30
6:28 pm
Purple Innovation Inc. PRPL Coliseum Capital Management LLC
Shackelton Christopher S
Coliseum Capital LLC
COLISEUM CAPITAL PARTNERS L.P.
Coliseum Co-Invest Debt Fund L.P.
Gray Adam
Director, 10% Owner
132,200 $8.017 $1,059,786 6,196,170
(Indirect)
View
2019-08-23
Purchase
2019-08-27
7:52 pm
Purple Innovation Inc. PRPL Coliseum Capital Management LLC
Shackelton Christopher S
Coliseum Capital LLC
COLISEUM CAPITAL PARTNERS L.P.
Coliseum Co-Invest Debt Fund L.P.
Gray Adam
Director, 10% Owner
97,867 $7.671 $750,750 6,063,970
(Indirect)
View
2019-08-20
Purchase
2019-08-22
4:03 pm
Purple Innovation Inc. PRPL Legg John A.
COO
2,980 $8.356 $24,901 2,980
(Direct)
View
2019-05-14
Purchase
2019-05-16
8:38 pm
Purple Innovation Inc. PRPL Megibow Joseph B
CEO
22,709 $6.667 $151,396 50,000
(Direct)
View
2019-05-10
Purchase
2019-05-14
10:59 am
Purple Innovation Inc. PRPL Megibow Joseph B
CEO
7,291 $6.643 $48,433 27,291
(Direct)
View
2018-03-13
Purchase
2018-07-11
10:37 am
Purple Innovation Inc. PRPL Greenhaven Road Investment Management L.P.
MVM Funds LLC
Greenhaven Road Capital Fund 1 L.P.
Greenhaven Road Capital Fund 2 L.P.
Miller Scott Stewart
10% Owner
4,000 $7.42 $29,679 2,132,000
(Indirect)
View
2018-03-13
Sale
2018-07-11
10:37 am
Purple Innovation Inc. PRPL Greenhaven Road Investment Management L.P.
MVM Funds LLC
Greenhaven Road Capital Fund 1 L.P.
Greenhaven Road Capital Fund 2 L.P.
Miller Scott Stewart
10% Owner
401,740 $7.864 $3,159,099 2,132,000
(Indirect)
View
2018-02-05
Purchase
2018-07-11
10:33 am
Purple Innovation Inc. PRPL Greenhaven Road Investment Management L.P.
MVM Funds LLC
Greenhaven Road Capital Fund 1 L.P.
Miller Scott Stewart
10% Owner
489 $10.78 $5,274 2,050,400
(Indirect)
View
2018-02-05
Sale
2018-07-11
10:33 am
Purple Innovation Inc. PRPL Greenhaven Road Investment Management L.P.
MVM Funds LLC
Greenhaven Road Capital Fund 1 L.P.
Miller Scott Stewart
10% Owner
376,949 $10.93 $4,118,456 2,050,400
(Indirect)
View
2018-06-08
Purchase
2018-06-12
5:40 pm
Purple Innovation Inc. PRPL Coliseum Capital Management LLC
Shackelton Christopher S
Coliseum Capital LLC
COLISEUM CAPITAL PARTNERS L.P.
Coliseum Co-Invest Debt Fund L.P.
Gray Adam
Director, 10% Owner
288,308 $7.65 $2,205,556 5,958,772
(Indirect)
View
2018-05-30
Purchase
2018-06-01
7:13 pm
Purple Innovation Inc. PRPL Coliseum Capital Management LLC
Shackelton Christopher S
Coliseum Capital LLC
COLISEUM CAPITAL PARTNERS L.P.
Coliseum Co-Invest Debt Fund L.P.
Gray Adam
Director, 10% Owner
51,396 $7.85 $403,459 5,670,464
(Indirect)
View
2018-05-18
Purchase
2018-05-22
9:31 pm
Purple Innovation Inc. PRPL Coliseum Capital Management LLC
Shackelton Christopher S
Coliseum Capital LLC
COLISEUM CAPITAL PARTNERS L.P.
Coliseum Co-Invest Debt Fund L.P.
Gray Adam
Director, 10% Owner
317,673 $6.4 $2,033,107 5,619,068
(Indirect)
View

Stock options: Exercise, Award, Grant, Conversion
Transaction
Date
Reported
DateTime
Exercisable
Expiration
Company Symnbol Insider
Relationship
Shares
Traded
Conversion
Price
Shares
Owned
Filing
2019-08-13
Other
2019-08-15
4:07 pm
N/A
N/A
Purple Innovation Inc. PRPL Pearce Tony Marion
Director, 10% Owner
609,581 $0 39,110,836
(Indirect)
View
2019-08-13
Other
2019-08-15
4:05 pm
N/A
N/A
Purple Innovation Inc. PRPL Pearce Terry Vernon
Director, 10% Owner
609,581 $0 39,110,836
(Indirect)
View
2019-08-13
Other
2019-08-15
4:04 pm
N/A
N/A
Purple Innovation Inc. PRPL InnoHold LLC
10% Owner
609,581 $0 39,110,836
(Direct)
View
2019-07-29
Other
2019-07-31
4:07 pm
N/A
N/A
Purple Innovation Inc. PRPL Pearce Tony Marion
Director, 10% Owner
208,662 $0 39,720,416
(Indirect)
View
2019-07-29
Other
2019-07-31
4:05 pm
N/A
N/A
Purple Innovation Inc. PRPL Pearce Terry Vernon
Director, 10% Owner
208,662 $0 39,720,416
(Indirect)
View
2019-07-29
Other
2019-07-31
4:03 pm
N/A
N/A
Purple Innovation Inc. PRPL InnoHold LLC
10% Owner
208,662 $0 39,720,416
(Direct)
View
2019-06-25
Other
2019-07-08
6:31 pm
N/A
N/A
Purple Innovation Inc. PRPL Pearce Tony Marion
Director, 10% Owner
15,589 $0 39,929,080
(Indirect)
View
2019-06-25
Other
2019-07-08
6:30 pm
N/A
N/A
Purple Innovation Inc. PRPL Pearce Terry Vernon
Director, 10% Owner
15,589 $0 39,929,080
(Indirect)
View
2019-06-25
Other
2019-07-08
6:29 pm
N/A
N/A
Purple Innovation Inc. PRPL InnoHold LLC
10% Owner
1,694,374 $0 39,929,080
(Direct)
View
2019-06-25
Other
2019-06-27
9:21 pm
N/A
N/A
Purple Innovation Inc. PRPL Pearce Tony Marion
Director, 10% Owner
15,589 $0 39,929,088
(Indirect)
View
2019-06-25
Other
2019-06-27
9:20 pm
N/A
N/A
Purple Innovation Inc. PRPL Pearce Terry Vernon
Director, 10% Owner
15,589 $0 39,929,088
(Indirect)
View
2019-06-25
Other
2019-06-27
6:58 pm
N/A
N/A
Purple Innovation Inc. PRPL InnoHold LLC
10% Owner
1,694,367 $0 39,929,088
(Direct)
View
2019-05-31
Option Award
2019-05-31
3:40 pm
N/A
N/A
Purple Innovation Inc. PRPL Megibow Joseph B
CEO
50,000 $0 100,000
(Direct)
View
2019-05-30
Disposition
2019-05-31
3:37 pm
2018-11-14
2019-06-13
Purple Innovation Inc. PRPL Watkins Mark Anderson
CFO
107,604 $0.9001 0
(Direct)
View
2019-05-23
Option Award
2019-05-28
5:56 pm
N/A
2024-05-22
Purple Innovation Inc. PRPL McGarvey Casey Kale
Chief Legal Officer
56,037 $6.51 56,037
(Direct)
View
2019-05-17
Option Award
2019-05-21
6:45 pm
N/A
N/A
Purple Innovation Inc. PRPL Coliseum Capital Management LLC
Shackelton Christopher S
Coliseum Capital LLC
COLISEUM CAPITAL PARTNERS L.P.
Coliseum Co-Invest Debt Fund L.P.
Gray Adam
Director, 10% Owner
7,331 $0 5,966,103
(Indirect)
View
2019-05-17
Option Award
2019-05-21
4:43 pm
N/A
N/A
Purple Innovation Inc. PRPL Anthos Pano
Director
7,331 $0 28,436
(Direct)
View
2019-05-17
Option Award
2019-05-20
7:37 pm
N/A
N/A
Purple Innovation Inc. PRPL HOLLINGSWORTH CLAUDIA
Director
8,065 $0 15,710
(Indirect)
View
2019-05-17
Option Award
2019-05-20
6:56 pm
N/A
N/A
Purple Innovation Inc. PRPL Kiedaisch Gary Alan
Director
7,331 $0 15,740
(Direct)
View
2019-05-17
Option Award
2019-05-20
6:55 pm
N/A
N/A
Purple Innovation Inc. PRPL DICAMILLO GARY T
Director
9,164 $0 73,860
(Direct)
View
2019-05-10
Option Award
2019-05-14
11:02 am
N/A
2024-05-10
Purple Innovation Inc. PRPL White Verdi Ray III
Chief Retail Officer
200,000 $6.65 200,000
(Direct)
View
2019-02-26
Purchase
2019-02-28
6:14 pm
2019-02-26
2024-02-26
Purple Innovation Inc. PRPL Coliseum Capital Management LLC
Shackelton Christopher S
Coliseum Capital LLC
COLISEUM CAPITAL PARTNERS L.P.
Coliseum Co-Invest Debt Fund L.P.
Gray Adam
Director, 10% Owner
2,613,240 $5.74 2,613,240
(Indirect)
View
2019-02-21
Option Award
2019-02-25
4:51 pm
N/A
2024-02-21
Purple Innovation Inc. PRPL Legg John A.
COO
250,000 $5.75 250,000
(Direct)
View
2018-12-27
Other
2018-12-31
6:40 pm
N/A
N/A
Purple Innovation Inc. PRPL Pearce Tony Marion
Director, 10% Owner
2,447,864 $0 41,623,456
(Indirect)
View
2018-12-27
Other
2018-12-31
6:40 pm
N/A
N/A
Purple Innovation Inc. PRPL Pearce Tony Marion
Director, 10% Owner
1,223,932 $0 41,623,456
(Direct)
View
2018-12-27
Other
2018-12-31
6:39 pm
N/A
N/A
Purple Innovation Inc. PRPL Pearce Terry Vernon
Director, 10% Owner
2,447,864 $0 41,623,456
(Indirect)
View
2018-12-27
Other
2018-12-31
6:39 pm
N/A
N/A
Purple Innovation Inc. PRPL Pearce Terry Vernon
Director, 10% Owner
1,223,932 $0 41,623,456
(Direct)
View
2018-12-27
Other
2018-12-31
6:38 pm
N/A
N/A
Purple Innovation Inc. PRPL InnoHold LLC
10% Owner
2,447,864 $0 41,623,456
(Direct)
View
2018-11-06
Option Award
2018-11-09
4:14 pm
N/A
2023-11-06
Purple Innovation Inc. PRPL Watkins Mark Anderson
CFO
71,736 $6.08 394,548
(Direct)
View
2018-10-01
Option Award
2018-11-09
4:12 pm
N/A
2023-10-01
Purple Innovation Inc. PRPL Watkins Mark Anderson
CFO
322,812 $5.95 322,812
(Direct)
View
2018-10-01
Option Award
2018-10-03
8:50 pm
N/A
2023-10-01
Purple Innovation Inc. PRPL Watkins Mark Anderson
CFO
324,687 $5.95 324,687
(Direct)
View
2018-03-13
Other
2018-07-11
10:37 am
N/A
N/A
Purple Innovation Inc. PRPL Greenhaven Road Investment Management L.P.
MVM Funds LLC
Greenhaven Road Capital Fund 1 L.P.
Greenhaven Road Capital Fund 2 L.P.
Miller Scott Stewart
10% Owner
113,211 $8.22 2,132,000
(Indirect)
View
2018-03-13
Purchase
2018-07-11
10:37 am
N/A
2020-08-13
Purple Innovation Inc. PRPL Greenhaven Road Investment Management L.P.
MVM Funds LLC
Greenhaven Road Capital Fund 1 L.P.
Greenhaven Road Capital Fund 2 L.P.
Miller Scott Stewart
10% Owner
60,600 $0.8305 2,132,000
(Indirect)
View
2018-03-13
Other
2018-07-11
10:37 am
N/A
2020-08-13
Purple Innovation Inc. PRPL Greenhaven Road Investment Management L.P.
MVM Funds LLC
Greenhaven Road Capital Fund 1 L.P.
Greenhaven Road Capital Fund 2 L.P.
Miller Scott Stewart
10% Owner
691,432 $0.829 2,132,000
(Indirect)
View
2018-02-05
Purchase
2018-07-11
10:33 am
N/A
2020-08-13
Purple Innovation Inc. PRPL Greenhaven Road Investment Management L.P.
MVM Funds LLC
Greenhaven Road Capital Fund 1 L.P.
Miller Scott Stewart
10% Owner
1,000 $1.03 2,050,400
(Indirect)
View
2018-02-05
Purchase
2018-07-11
10:33 am
N/A
2020-08-13
Purple Innovation Inc. PRPL Greenhaven Road Investment Management L.P.
MVM Funds LLC
Greenhaven Road Capital Fund 1 L.P.
Miller Scott Stewart
10% Owner
50,000 $0.97 2,050,400
(Indirect)
View
2018-05-30
Purchase
2018-06-01
7:13 pm
2018-05-30
2023-02-02
Purple Innovation Inc. PRPL Coliseum Capital Management LLC
Shackelton Christopher S
Coliseum Capital LLC
COLISEUM CAPITAL PARTNERS L.P.
Coliseum Co-Invest Debt Fund L.P.
Gray Adam
Director, 10% Owner
124,508 $0.52 5,670,464
(Indirect)
View
2018-05-30
Purchase
2018-06-01
7:13 pm
2018-05-31
2023-02-02
Purple Innovation Inc. PRPL Coliseum Capital Management LLC
Shackelton Christopher S
Coliseum Capital LLC
COLISEUM CAPITAL PARTNERS L.P.
Coliseum Co-Invest Debt Fund L.P.
Gray Adam
Director, 10% Owner
72,997 $0.576 5,670,464
(Indirect)
View
2018-05-18
Option Award
2018-05-22
9:31 pm
N/A
N/A
Purple Innovation Inc. PRPL Coliseum Capital Management LLC
Shackelton Christopher S
Coliseum Capital LLC
COLISEUM CAPITAL PARTNERS L.P.
Coliseum Co-Invest Debt Fund L.P.
Gray Adam
Director, 10% Owner
7,645 $0 5,619,068
(Indirect)
View
2018-05-18
Purchase
2018-05-22
9:31 pm
2018-05-18
2023-02-02
Purple Innovation Inc. PRPL Coliseum Capital Management LLC
Shackelton Christopher S
Coliseum Capital LLC
COLISEUM CAPITAL PARTNERS L.P.
Coliseum Co-Invest Debt Fund L.P.
Gray Adam
Director, 10% Owner
1,200,000 $0.46 5,619,068
(Indirect)
View
2018-05-18
Purchase
2018-05-22
9:31 pm
2018-05-21
2023-02-02
Purple Innovation Inc. PRPL Coliseum Capital Management LLC
Shackelton Christopher S
Coliseum Capital LLC
COLISEUM CAPITAL PARTNERS L.P.
Coliseum Co-Invest Debt Fund L.P.
Gray Adam
Director, 10% Owner
771,073 $0.5038 5,619,068
(Indirect)
View
2018-05-18
Purchase
2018-05-22
9:31 pm
2018-05-22
2023-02-02
Purple Innovation Inc. PRPL Coliseum Capital Management LLC
Shackelton Christopher S
Coliseum Capital LLC
COLISEUM CAPITAL PARTNERS L.P.
Coliseum Co-Invest Debt Fund L.P.
Gray Adam
Director, 10% Owner
675,700 $0.5168 5,619,068
(Indirect)
View
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