Sec Form 4 Filing - Hayes John V. @ BROWN FORMAN CORP - 2018-03-28

Insider filing report for Changes in Beneficial Ownership
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FORM 4
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP
Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
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1. Name and Address of Reporting Person
Hayes John V.
2. Issuer Name and Ticker or Trading Symbol
BROWN FORMAN CORP [ BFA, BFB]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
_____ Director _____ 10% Owner
X __ Officer (give title below) _____ Other (specify below)
SVP, Chief Marketing Officer
(Last) (First) (Middle)
850 DIXIE HIGHWAY
3. Date of Earliest Transaction (MM/DD/YY)
03/28/2018
(Street)
LOUISVILLE, KY40210
4. If Amendment, Date Original Filed (MM/DD/YY)
6. Individual or Joint/Group Filing (Check Applicable Line)
__ X __ Form filed by One Reporting Person
_____ Form filed by More than One Reporting Person
(City) (State) (Zip)
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3)
2. Transaction Date (MM/DD/YY) 2A. Deemed Execution Date, if any (MM/DD/YY) 3. Transaction Code
(Instr. 8)
4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4)
6. Ownership Form: Direct (D) or Indirect (I)
(Instr. 4)
7. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V Amount (A) or (D) Price
Class B Common 03/28/2018 M 16,783 A $ 14.2 26,835 ( 1 ) D
Class B Common 03/28/2018 F 8,451 D $ 53.82 ( 2 ) 18,384 D
Class B Common 5,894 I By 401k
Class B Common 32.9326 ( 3 ) I ESPP
Class B Common 14,267 ( 4 ) I Hayes Investments LLC
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
( e.g. , puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security
(Instr. 3)
2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (MM/DD/YY) 3A. Deemed Execution Date, if any (MM/DD/YY) 4. Transaction Code
(Instr. 8)
5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4, and 5)
6. Date Exercisable and Expiration Date
(MM/DD/YY)
7. Title and Amount of Underlying Securities
(Instr. 3 and 4)
8. Price of Derivative Security
(Instr. 5)
9. Number of Derivative Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 4)
10. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 4)
11. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Stock Appreciation Right $ 14.2 ( 5 ) 03/28/2018 M 16,783 ( 5 ) 05/01/2011 04/30/2018 Class B Common 16,783 ( 5 ) $ 0 0 D
Stock Appreciation Right $ 10.82 ( 6 ) 05/01/2012 04/30/2019 Class B Common 32,498 ( 6 ) 32,498 D
Stock Appreciation Right $ 15.372 ( 7 ) 05/01/2013 04/30/2020 Class B Common 27,275 ( 7 ) 27,275 D
Stock Appreciation Right $ 18.56 ( 8 ) 05/01/2014 04/30/2021 Class B Common 28,378 ( 8 ) 28,378 D
Stock Appreciation Right $ 23.48 ( 9 ) 05/01/2015 04/30/2022 Class B Common 21,403 ( 9 ) 21,403 D
Stock Appreciation Right $ 28.968 ( 10 ) 05/01/2016 04/30/2023 Class B Common 8,853 ( 10 ) 8,853 D
Stock Appreciation Right $ 36.788 ( 11 ) 05/01/2017 04/30/2024 Class B Common 7,068 ( 11 ) 7,068 D
Stock Appreciation Right $ 40.9 ( 12 ) 05/01/2018 04/30/2025 Class B Common 9,020 ( 12 ) 9,020 D
Stock Appreciation Right $ 39.204 ( 13 ) 05/01/2019 04/30/2026 Class B Common 12,440 ( 13 ) 12,440 D
Stock Appreciation Right $ 40.504 ( 14 ) 05/01/2020 04/30/2027 Class B Common 10,494 ( 14 ) 10,494 D
Reporting Owners
Reporting Owner Name / Address Relationships
Director 10 % Owner Officer Other
Hayes John V.
850 DIXIE HIGHWAY
LOUISVILLE, KY40210
SVP, Chief Marketing Officer
Signatures
Michael E. Carr, Jr., Attorney in Fact for John V. Hayes 03/30/2018
Signature of Reporting Person Date
Explanation of Responses:
( 1 )On February 28, 2018, Brown-Forman Corporation completed a stock split resulting in the distribution of one share of Class B common stock for every four shares of either Class A or Class B common stock held. This total has been adjusted to reflect 2,443 Class B shares received in the stock split.
( 2 )The closing price of BF-B on March 28, 2018 was used to calculate the withholding obligation.
( 3 )Number of shares acquired through the issuer's employee stock purchase program as of March 28, 2018. Total has been adjusted to reflect shares received in the stock split.
( 4 )Total has been adjusted to reflect 3,695 Class B shares received in the stock split.
( 5 )These stock appreciation rights were previously reported as covering 13,426 shares at an exercise price of $17.755, but were adjusted to reflect the February 2018 stock split.
( 6 )These stock appreciation rights were previously reported as covering 25,998 shares at an exercise price of $13.525, but were adjusted to reflect the February 2018 stock split.
( 7 )These stock appreciation rights were previously reported as covering 21,820 shares at an exercise price of $19.215, but were adjusted to reflect the February 2018 stock split.
( 8 )These stock appreciation rights were previously reported as covering 22,702 shares at an exercise price of $23.20, but were adjusted to reflect the February 2018 stock split.
( 9 )These stock appreciation rights were previously reported as covering 17,122 shares at an exercise price of $29.35, but were adjusted to reflect the February 2018 stock split.
( 10 )These stock appreciation rights were previously reported as covering 7,082 shares at an exercise price of $36.21, but were adjusted to reflect the February 2018 stock split.
( 11 )These stock appreciation rights were previously reported as covering 5,654 shares at an exercise price of $45.985, but were adjusted to reflect the February 2018 stock split.
( 12 )These stock appreciation rights were previously reported as covering 7,216 shares at an exercise price of $51.125, but were adjusted to reflect the February 2018 stock split.
( 13 )These stock appreciation rights were previously reported as covering 9,952 shares at an exercise price of $49.005, but were adjusted to reflect the February 2018 stock split.
( 14 )These stock appreciation rights were previously reported as covering 8,395 shares at an exercise price of $50.63, but were adjusted to reflect the February 2018 stock split.

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