Sec Form 4 Filing - KUPRIONIS M DENISE @ SCRIPPS E W CO /DE - 2010-08-09

FORM 4 Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940

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1. Name and Address of Reporting Person KUPRIONIS M DENISE 2. Issuer Name and Ticker or Trading Symbol SCRIPPS E W CO /DE [ SSP] 5. Relationship of Reporting Person(s) to Issuer (Check all applicable) _____ Director _____ 10% Owner X __ Officer (give title below) _____ Other (specify below) VP, Sec. & Chief E&C Officer (Last) (First) (Middle) 312 WALNUT STREET, 28TH FLOOR 3. Date of Earliest Transaction (MM/DD/YY) 08/09/2010 (Street) CINCINNATI, OH45202 4. If Amendment, Date Original Filed (MM/DD/YY) 6. Individual or Joint/Group Filing (Check Applicable Line) __ X __ Form filed by One Reporting Person _____ Form filed by More than One Reporting Person (City) (State) (Zip)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned 1.Title of Security (Instr. 3) 2. Transaction Date (MM/DD/YY) 2A. Deemed Execution Date, if any (MM/DD/YY) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4) Code V Amount (A) or (D) Price Class A Common Shares, $.01 par value per share 08/09/2010 C 131,278 A $ 8.43 131,800 D Class A Common Shares, $.01 par value per share 08/09/2010 F 55,423 D $ 8.43 76,377 D Common Voting Shares, $.01 par value per share 0 D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned ( e.g. , puts, calls, warrants, options, convertible securities) 1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (MM/DD/YY) 3A. Deemed Execution Date, if any (MM/DD/YY) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4, and 5) 6. Date Exercisable and Expiration Date (MM/DD/YY) 7. Title and Amount of Underlying Securities (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of Derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form of Derivative Security: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4) Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares Restricted Stock Units ( 1 ) 08/09/2010 C 116,278 08/09/2010 03/05/2012 Restricted Stock Units 116,278 $ 8.43 0 D Restricted Stock Units ( 1 ) 08/09/2010 C 15,000 08/09/2010 03/09/2013 Restricted Stock Units 15,000 $ 8.43 0 D Option $ 8.01 02/20/2003 02/19/2012 Class A Common 28,169 28,169 D Option $ 8.52 02/26/2004 02/25/2013 Class A Common 22,535 22,535 D Option $ 10.38 03/23/2005 03/22/2014 Class A Common 16,901 16,901 D Option $ 9.9 02/10/2006 02/09/2013 Class A Common 11,267 11,267 D Option $ 10.41 02/22/2008 02/21/2015 Class A Common 51,642 51,642 D Option $ 9.09 02/21/2009 02/20/2016 Class A Common 70,422 70,422 D Option $ 10.44 02/22/2007 02/21/2014 Class A Common 32,863 32,863 D

Reporting Owners Reporting Owner Name / Address Relationships Director 10% Owner Officer Other KUPRIONIS M DENISE 312 WALNUT STREET, 28TH FLOOR CINCINNATI, OH45202 VP, Sec. & Chief E&C Officer Signatures /s/ Mary Denise Kuprionis 08/11/2010 Signature of Reporting Person Date

Explanation of Responses:

( 1 )These shares vested in accordance with their terms on August 9, 2010.

Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.

* If the form is filed by more than one reporting person, see Instruction 4(b)(v).

** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).

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