Sec Form 4 Filing - FLORIN GERHARD @ ELECTRONIC ARTS INC. - 2009-11-19

Insider filing report for Changes in Beneficial Ownership
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FORM 4
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP
Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
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1. Name and Address of Reporting Person
FLORIN GERHARD
2. Issuer Name and Ticker or Trading Symbol
ELECTRONIC ARTS INC. [ ERTS]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
_____ Director _____ 10% Owner
X __ Officer (give title below) _____ Other (specify below)
EVP Western Word Publishing
(Last) (First) (Middle)
209 REDWOOD SHORES PARKWAY
3. Date of Earliest Transaction (MM/DD/YY)
11/19/2009
(Street)
REDWOOD CITY, CA94065
4. If Amendment, Date Original Filed (MM/DD/YY)
6. Individual or Joint/Group Filing (Check Applicable Line)
__ X __ Form filed by One Reporting Person
_____ Form filed by More than One Reporting Person
(City) (State) (Zip)
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3)
2. Transaction Date (MM/DD/YY) 2A. Deemed Execution Date, if any (MM/DD/YY) 3. Transaction Code
(Instr. 8)
4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4)
6. Ownership Form: Direct (D) or Indirect (I)
(Instr. 4)
7. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V Amount (A) or (D) Price
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
( e.g. , puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security
(Instr. 3)
2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (MM/DD/YY) 3A. Deemed Execution Date, if any (MM/DD/YY) 4. Transaction Code
(Instr. 8)
5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4, and 5)
6. Date Exercisable and Expiration Date
(MM/DD/YY)
7. Title and Amount of Underlying Securities
(Instr. 3 and 4)
8. Price of Derivative Security
(Instr. 5)
9. Number of Derivative Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 4)
10. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 4)
11. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Non-Qualified Stock Option (right to buy) ( 1 ) $ 30.6 11/19/2009 D 8,473 ( 2 ) 06/20/2011 Common Stock 8,473 $ 30.6 0 D
Non-Qualified Stock Option (right to buy) ( 1 ) $ 31.315 11/19/2009 D 150,000 ( 2 ) 10/07/2012 Common Stock 150,000 $ 31.315 0 D
Non-Qualified Stock Option (right to buy) ( 1 ) $ 48.785 11/19/2009 D 120,000 ( 2 ) 10/24/2013 Common Stock 120,000 $ 48.785 0 D
Non-Qualified Stock Option (right to buy) ( 1 ) $ 49.71 11/19/2009 D 35,000 ( 3 ) 06/18/2017 Common Stock 35,000 $ 49.71 0 D
Non-Qualified Stock Option (right to buy) ( 1 ) $ 51.64 11/19/2009 D 52,500 ( 4 ) 08/16/2016 Common Stock 52,500 $ 51.64 0 D
Non-Qualified Stock Option (right to buy) ( 1 ) $ 52.03 11/19/2009 D 35,000 ( 3 ) 03/01/2016 Common Stock 35,000 $ 52.03 0 D
Non-Qualified Stock Option (right to buy) ( 1 ) $ 57.42 11/19/2009 D 75,000 ( 2 ) 09/02/2015 Common Stock 75,000 $ 57.42 0 D
Non-Qualified Stock Option (right to buy) ( 1 ) $ 64.92 11/19/2009 D 125,000 ( 2 ) 03/01/2015 Common Stock 125,000 $ 64.92 0 D
Restricted Stock Units ( 5 ) ( 6 ) 11/19/2009 A 21,000 ( 7 ) 11/10/2011 Common Stock 21,000 $ 0 21,000 D
Restricted Stock Units ( 5 ) ( 6 ) 11/19/2009 A 24,193 ( 8 ) 11/10/2010 Common Stock 24,193 $ 0 24,193 D
Restricted Stock Units ( 5 ) ( 6 ) 11/19/2009 A 19,736 ( 8 ) 11/10/2010 Common Stock 19,736 $ 0 19,736 D
Restricted Stock Units ( 5 ) ( 6 ) 11/19/2009 A 1,486 ( 8 ) 11/10/2010 Common Stock 1,486 $ 0 1,486 D
Restricted Stock Units ( 5 ) ( 6 ) 11/19/2009 A 205 ( 8 ) 11/10/2010 Common Stock 205 $ 0 205 D
Restricted Stock Units ( 5 ) ( 6 ) 11/19/2009 A 9,756 ( 8 ) 11/10/2010 Common Stock 9,756 $ 0 9,756 D
Restricted Stock Units ( 5 ) ( 6 ) 11/19/2009 A 19,512 ( 8 ) 11/10/2010 Common Stock 19,512 $ 0 19,512 D
Restricted Stock Units ( 5 ) ( 6 ) 11/19/2009 A 27,777 ( 8 ) 11/10/2010 Common Stock 27,777 $ 0 27,777 D
Restricted Stock Units ( 5 ) ( 6 ) 11/19/2009 A 13,888 ( 8 ) 11/10/2010 Common Stock 13,888 $ 0 13,888 D
Restricted Stock Units ( 5 ) ( 6 ) 11/19/2009 D 12,952 ( 8 ) 11/10/2010 Common Stock 12,952 $ 0 12,952 D
Restricted Stock Units ( 5 ) ( 6 ) 11/19/2009 A 15,909 ( 7 ) 11/10/2011 Common Stock 15,909 $ 0 15,909 D
Restricted Stock Units ( 5 ) ( 6 ) 11/19/2009 A 12,918 ( 7 ) 11/10/2011 Common Stock 12,918 $ 0 12,918 D
Restricted Stock Units ( 5 ) ( 6 ) 11/19/2009 A 44 ( 7 ) 11/10/2011 Common Stock 44 $ 0 44 D
Reporting Owners
Reporting Owner Name / Address Relationships
Director 10% Owner Officer Other
FLORIN GERHARD
209 REDWOOD SHORES PARKWAY
REDWOOD CITY, CA94065
EVP Western Word Publishing
Signatures
Flora B. Lee, Attorney-in-Fact for: Gerhard Florin 11/20/2009
Signature of Reporting Person Date
Explanation of Responses:
( 1 )Represents employee stock options cancelled pursuant to Electronic Arts offer to exchange described in Schedule TO-I, filed October 21, 2009 (the Exchange Offer).
( 2 )Option is 100% vested.
( 3 )Option vested and became exercisable as to 24% on the first day of the month that contains the one year anniversary of the grant date, and an additional 2% on the first day of the next 38 months thereafter.
( 4 )Option vested and became exercisable as to 25% each year from vest date for 4 years.
( 5 )Represents restricted stock units granted pursuant to Electronic Arts offer to exchange described in Schedule TO-I, filed October 21, 2009 (the Exchange Offer).
( 6 )Each restricted stock unit represents a contingent right to receive one share of Electronic Arts common stock.
( 7 )Restricted stock units vest as to 50%, 12 months from November 10, 2009, and then vest as to the remaining 50%, 24 months from November 10, 2009.
( 8 )Restricted stock units vest as to 100%, 12 months from November 10, 2009.

Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4(b)(v).
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