Sec Form 4 Filing - RUBIN KEVIN @ Alteryx, Inc. - 2022-09-14

Insider filing report for Changes in Beneficial Ownership
"Insiders might sell their shares for any number of reasons, but they buy them for only one: they think the price will rise"
- Peter Lynch
What is insider trading>>
FORM 4
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP
Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Expires: November 30, 2011
Estimated average burden hours per response... 0.5
1. Name and Address of Reporting Person
RUBIN KEVIN
2. Issuer Name and Ticker or Trading Symbol
Alteryx, Inc. [ AYX]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
_____ Director _____ 10% Owner
X __ Officer (give title below) _____ Other (specify below)
Chief Financial Officer
(Last) (First) (Middle)
C/O ALTERYX, INC., 17200 LAGUNA CANYON ROAD
3. Date of Earliest Transaction (MM/DD/YY)
09/14/2022
(Street)
IRVINE, CA92618
4. If Amendment, Date Original Filed (MM/DD/YY)
6. Individual or Joint/Group Filing (Check Applicable Line)
__ X __ Form filed by One Reporting Person
_____ Form filed by More than One Reporting Person
(City) (State) (Zip)
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3)
2. Transaction Date (MM/DD/YY) 2A. Deemed Execution Date, if any (MM/DD/YY) 3. Transaction Code
(Instr. 8)
4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4)
6. Ownership Form: Direct (D) or Indirect (I)
(Instr. 4)
7. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V Amount (A) or (D) Price
Class A Common Stock 09/14/2022 A 9,292( 1 ) A $ 0 124,263( 2 ) D
Class A Common Stock 09/14/2022 A 13,353( 3 ) A $ 0 137,616( 4 ) D
Class A Common Stock 09/14/2022 A 2,735( 5 ) A $ 0 140,351( 6 ) D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
( e.g. , puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security
(Instr. 3)
2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (MM/DD/YY) 3A. Deemed Execution Date, if any (MM/DD/YY) 4. Transaction Code
(Instr. 8)
5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4, and 5)
6. Date Exercisable and Expiration Date
(MM/DD/YY)
7. Title and Amount of Underlying Securities
(Instr. 3 and 4)
8. Price of Derivative Security
(Instr. 5)
9. Number of Derivative Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 4)
10. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 4)
11. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Stock Option (Right to Buy) $ 153.26 09/14/2022 D( 7 ) 21,367 ( 7 ) 02/18/2030 Class A Common Stock 21,367 $ 0 0 D
Stock Option (Right to Buy) $ 119.84 09/14/2022 D( 8 ) 26,963 ( 8 ) 11/30/2030 Class A Common Stock 26,963 $ 0 0 D
Stock Option (Right to Buy) $ 95.46 09/14/2022 D( 9 ) 4,963 ( 9 ) 05/02/2029 Class A Common Stock 4,963 $ 0 0 D
Reporting Owners
Reporting Owner Name / Address Relationships
Director 10% Owner Officer Other
RUBIN KEVIN
C/O ALTERYX, INC.
17200 LAGUNA CANYON ROAD
IRVINE, CA92618
Chief Financial Officer
Signatures
/s/ Christopher M. Lal, by power of attorney 09/16/2022
Signature of Reporting Person Date
Explanation of Responses:
( 1 )On September 14, 2022, the Reporting Person received 9,292 restricted stock units ("RSUs") in exchange for the cancelled options described in footnote 7 to this Form 4. The RSUs were granted under the Issuer's Amended and Restated 2017 Equity Incentive Plan ("2017 EIP"). The RSUs vest in eight equal quarterly installments, with the first installment vesting on December 1, 2022, subject to the status of "Participant's Service" (as defined in the 2017 EIP) through each vesting date. Each RSU represents a contingent right to receive one share of the Issuer's Class A Common Stock upon settlement for no consideration. Shares of the Issuer's Class A Common Stock will be delivered to the Reporting Person following vesting.
( 2 )Includes (i) 88,498 unvested shares subject to awards of RSUs. Each RSU represents a contingent right to receive one share of the Issuer's Class A Common Stock upon settlement for no consideration. Shares of the Issuer's Class A Common Stock will be delivered to the Reporting Person following vesting; and (ii) 569 shares acquired under the Alteryx, Inc. employee stock purchase plan through August 12, 2022.
( 3 )On September 14, 2022, the Reporting Person received 13,353 RSUs in exchange for the cancelled options described in footnote 8 to this Form 4. The RSUs were granted under the Issuer's 2017 EIP. The RSUs vest in eight equal quarterly installments, with the first installment vesting on December 1, 2022, subject to the status of "Participant's Service" (as defined in the 2017 EIP) through each vesting date. Each RSU represents a contingent right to receive one share of the Issuer's Class A Common Stock upon settlement for no consideration. Shares of the Issuer's Class A Common Stock will be delivered to the Reporting Person following vesting.
( 4 )Includes (i) 101,851 unvested shares subject to awards of RSUs. Each RSU represents a contingent right to receive one share of the Issuer's Class A Common Stock upon settlement for no consideration. Shares of the Issuer's Class A Common Stock will be delivered to the Reporting Person following vesting; and (ii) 569 shares acquired under the Alteryx, Inc. employee stock purchase plan through August 12, 2022.
( 5 )On September 14, 2022, the Reporting Person received 2,735 RSUs in exchange for the cancelled options described in footnote 9 to this Form 4. The RSUs were granted under the Issuer's 2017 EIP. The RSUs vest in eight equal quarterly installments, with the first installment vesting on December 1, 2022, subject to the status of "Participant's Service" (as defined in the 2017 EIP) through each vesting date. Each RSU represents a contingent right to receive one share of the Issuer's Class A Common Stock upon settlement for no consideration. Shares of the Issuer's Class A Common Stock will be delivered to the Reporting Person following vesting.
( 6 )Includes (i) 104,586 unvested shares subject to awards of RSUs. Each RSU represents a contingent right to receive one share of the Issuer's Class A Common Stock upon settlement for no consideration. Shares of the Issuer's Class A Common Stock will be delivered to the Reporting Person following vesting; and (ii) 569 shares acquired under the Alteryx, Inc. employee stock purchase plan through August 12, 2022.
( 7 )On September 14, 2022, the Issuer cancelled (with the consent of the Reporting Person) an option granted to the Reporting Person on February 19, 2020 in exchange for the issuance of the RSUs described in footnote 1 to this Form 4.
( 8 )On September 14, 2022, the Issuer cancelled (with the consent of the Reporting Person) an option granted to the Reporting Person on November 30, 2020 in exchange for the issuance of the RSUs described in footnote 3 to this Form 4.
( 9 )On September 14, 2022, the Issuer cancelled (with the consent of the Reporting Person) an option granted to the Reporting Person on May 2, 2019 in exchange for the issuance of the RSUs described in footnote 5 to this Form 4.

Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).

Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.