Sec Form 3 Filing - Osmium Partners, LLC @ LEAF GROUP LTD. - 2020-06-15

Insider filing report for Changes in Beneficial Ownership
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FORM 3
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP
Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
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1. Name and Address of Reporting Person
Osmium Partners, LLC
2. Issuer Name and Ticker or Trading Symbol
LEAF GROUP LTD. [ LEAF]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
_____ Director _____ 10% Owner
_____ Officer (give title below) X __ Other (specify below)
May be member of 10% group
(Last) (First) (Middle)
300 DRAKES LANDING ROAD, SUITE 172
3. Date of Earliest Transaction (MM/DD/YY)
06/15/2020
(Street)
GREENBRAE, CA94904
4. If Amendment, Date Original Filed (MM/DD/YY)
6. Individual or Joint/Group Filing (Check Applicable Line)
_____ Form filed by One Reporting Person
__ X __ Form filed by More than One Reporting Person
(City) (State) (Zip)
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3)
2. Transaction Date (MM/DD/YY) 2A. Deemed Execution Date, if any (MM/DD/YY) 3. Transaction Code
(Instr. 8)
4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4)
6. Ownership Form: Direct (D) or Indirect (I)
(Instr. 4)
7. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 552,755 I By Osmium Capital, LP ( 1 )
Common Stock 226,485 I By Osmium Capital II, LP ( 1 )
Common Stock 265,304 I By Osmium Spartan, LP ( 1 )
Common Stock 697,826 I By Osmium Diamond, LP ( 1 )
Common Stock 86,648 I By John H. Lewis ( 1 )
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
( e.g. , puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security
(Instr. 3)
2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (MM/DD/YY) 3A. Deemed Execution Date, if any (MM/DD/YY) 4. Transaction Code
(Instr. 8)
5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4, and 5)
6. Date Exercisable and Expiration Date
(MM/DD/YY)
7. Title and Amount of Underlying Securities
(Instr. 3 and 4)
8. Price of Derivative Security
(Instr. 5)
9. Number of Derivative Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 4)
10. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 4)
11. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Put option (obligation to buy) $ 2 06/22/2020 08/21/2020 Common Stock 63,000 I By Osmium Capital, LP ( 1 )
Put option (obligation to buy) $ 2 06/22/2020 08/21/2020 Common Stock 28,000 I By Osmium Capital II, LP ( 1 )
Put option (obligation to buy) $ 2 06/22/2020 08/21/2020 Common Stock 39,000 I By Osmium Spartan, LP ( 1 )
Put option (obligation to buy) $ 2 06/22/2020 08/21/2020 Common Stock 40,300 I By Osmium Diamond, LP ( 1 )
Call option (right to buy) $ 2 06/22/2020 08/21/2020 Common Stock 7,700 I By John H. Lewis ( 1 )
Reporting Owners
Reporting Owner Name / Address Relationships
Director 10% Owner Officer Other
Osmium Partners, LLC
300 DRAKES LANDING ROAD, SUITE 172
GREENBRAE, CA94904
May be member of 10% group
OSMIUM CAPITAL LP
300 DRAKES LANDING ROAD, SUITE 172
GREENBRAE, CA94904
May be member of 10% group
Osmium Capital II, LP
300 DRAKES LANDING ROAD, SUITE 172
GREENBRAE, CA94904
May be member of 10% group
OSMIUM SPARTAN L P
300 DRAKES LANDING ROAD, SUITE 172
GREENBRAE, CA94904
May be member of 10% group
Osmium Diamond, LP
300 DRAKES LANDING ROAD, SUITE 172
GREENBRAE, CA94904
May be member of 10% group
Lewis John Hartnett
300 DRAKES LANDING ROAD, SUITE 172
GREENBRAE, CA94904
May be member of 10% group
Signatures
By: /s/ John H. Lewis, for himself and as Managing Member of Osmium Partners, LLC, for itself and as General Partner of Osmium Capital, LP, Osmium Capital II, LP and Osmium Spartan, LP 06/24/2020
Signature of Reporting Person Date
Explanation of Responses:
( 1 )The general partner of Osmium Capital, LP, Osmium Capital II, LP, Osmium Spartan, LP and Osmium Diamond, LP is Osmium Partners, LLC. John H. Lewis is the controlling member of Osmium Partners, LLC, and Mr. Lewis may be deemed to have voting and dispositive power with respect to the shares held by Osmium Capital, LP, Osmium Capital II, LP, Osmium Spartan, LP and Osmium Diamond, LP. Mr. Lewis disclaims beneficial ownership of such shares, except to the extent of his pecuniary interest therein, if any, and this report shall not be deemed an admission that Mr. Lewis is the beneficial owner of the shares for purposes of Section 16 of the Securities and Exchange Act of 1934 or for any other purpose.

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