Sec Form 4 Filing - HERLIHY DONAGH @ Bloomin' Brands, Inc. - 2018-10-05

FORM 4 Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940

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1. Name and Address of Reporting Person HERLIHY DONAGH 2. Issuer Name and Ticker or Trading Symbol Bloomin' Brands, Inc. [ BLMN] 5. Relationship of Reporting Person(s) to Issuer (Check all applicable) _____ Director _____ 10% Owner X __ Officer (give title below) _____ Other (specify below) EVP CIO (Last) (First) (Middle) 2202 NORTH WEST SHORE BLVD., STE. 500 3. Date of Earliest Transaction (MM/DD/YY) 10/05/2018 (Street) TAMPA, FL33607 4. If Amendment, Date Original Filed (MM/DD/YY) 6. Individual or Joint/Group Filing (Check Applicable Line) __ X __ Form filed by One Reporting Person _____ Form filed by More than One Reporting Person (City) (State) (Zip)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned 1.Title of Security (Instr. 3) 2. Transaction Date (MM/DD/YY) 2A. Deemed Execution Date, if any (MM/DD/YY) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4) Code V Amount (A) or (D) Price Common Stock 10/05/2018 S 7,581 ( 1 ) D $ 20 0 D

9,516 Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned ( e.g. , puts, calls, warrants, options, convertible securities) 1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (MM/DD/YY) 3A. Deemed Execution Date, if any (MM/DD/YY) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4, and 5) 6. Date Exercisable and Expiration Date (MM/DD/YY) 7. Title and Amount of Underlying Securities (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of Derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form of Derivative Security: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4) Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares Restricted Stock Units $ 0 ( 2 ) ( 3 ) ( 4 ) Common Stock 9,516 D Restricted Stock Units $ 0 ( 2 ) ( 5 ) ( 4 ) Common Stock 10,101 10,101 D Restricted Stock Units $ 0 ( 2 ) ( 6 ) ( 4 ) Common Stock 6,721 6,721 D Stock Option (right to buy) $ 24.1 ( 7 ) 02/23/2028 Common Stock 22,284 22,284 D Stock Option (right to buy) $ 17.27 ( 8 ) 02/24/2027 Common Stock 24,060 24,060 D Stock Option (right to buy) $ 17.15 ( 9 ) 02/25/2026 Common Stock 15,668 15,668 D Stock Option (right to buy) $ 25.36 ( 10 ) 02/26/2025 Common Stock 26,471 26,471 D Stock Option (right to buy) $ 18.12 ( 11 ) 10/01/2024 Common Stock 62,500 62,500 D

Reporting Owners Reporting Owner Name / Address Relationships Director 10% Owner Officer Other HERLIHY DONAGH 2202 NORTH WEST SHORE BLVD. STE. 500 TAMPA, FL33607 EVP CIO Signatures /s/Kelly Lefferts, Attorney in Fact 10/09/2018 Signature of Reporting Person Date

Explanation of Responses:

( 1 )This transaction was effected by the reporting person pursuant to a Rule 10b5-1 trading plan that was entered into on November 10, 2017. ( 2 )Each restricted stock unit represents the contingent right to receive one share of common stock of the issuer upon vesting of the unit. ( 3 )These restricted stock units, in the original grant amount of 9,516, will begin vesting in four equal annual installments on February 23, 2019. ( 4 )This field is not applicable. ( 5 )These restricted stock units, in the original grant amount of 13,467, began vesting in four equal annual installments on February 24, 2018. ( 6 )These restricted stock units, in the original grant amount of 13,442, began vesting in four equal annual installments on February 25, 2017. ( 7 )These stock options, in the original grant amount of 22,284 will begin vesting in four equal annual installments on February 23, 2019. ( 8 )These stock options, in the original grant amount of 32,080, began vesting in four equal annual installments on February 24, 2018. ( 9 )These stock options, in the original grant amount of 31,335, began vesting in four equal annual installments on February 25, 2017. ( 10 )These stock options, in the original grant amount of 26,471, began vesting in four equal annual installments on February 26, 2016. ( 11 )These stock options are fully vested.

Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.

* If the form is filed by more than one reporting person, see Instruction 4(b)(v).

** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).

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