Sec Form 4 Filing - Steiner Lisa P @ BROWN FORMAN CORP - 2016-10-14

Insider filing report for Changes in Beneficial Ownership
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FORM 4
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP
Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
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1. Name and Address of Reporting Person
Steiner Lisa P
2. Issuer Name and Ticker or Trading Symbol
BROWN FORMAN CORP [ BFA, BFB]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
_____ Director _____ 10% Owner
X __ Officer (give title below) _____ Other (specify below)
SVP, Chief of Staff
(Last) (First) (Middle)
850 DIXIE HIGHWAY
3. Date of Earliest Transaction (MM/DD/YY)
10/14/2016
(Street)
LOUISVILLE, KY40210
4. If Amendment, Date Original Filed (MM/DD/YY)
6. Individual or Joint/Group Filing (Check Applicable Line)
__ X __ Form filed by One Reporting Person
_____ Form filed by More than One Reporting Person
(City) (State) (Zip)
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3)
2. Transaction Date (MM/DD/YY) 2A. Deemed Execution Date, if any (MM/DD/YY) 3. Transaction Code
(Instr. 8)
4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4)
6. Ownership Form: Direct (D) or Indirect (I)
(Instr. 4)
7. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V Amount (A) or (D) Price
Class B Common 10/14/2016 S 10,510 D $ 45.3 0 ( 1 ) D
Class A Common 15,292 ( 2 ) D
Class A Common 1,491.4544 ( 3 ) I DRIP
Class B Common 254.1236 ( 3 ) I DRIP
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
( e.g. , puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security
(Instr. 3)
2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (MM/DD/YY) 3A. Deemed Execution Date, if any (MM/DD/YY) 4. Transaction Code
(Instr. 8)
5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4, and 5)
6. Date Exercisable and Expiration Date
(MM/DD/YY)
7. Title and Amount of Underlying Securities
(Instr. 3 and 4)
8. Price of Derivative Security
(Instr. 5)
9. Number of Derivative Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 4)
10. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 4)
11. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Stock Appreciation Right $ 36.21 ( 4 ) 05/01/2016 04/30/2023 Class B Common 13,478 ( 5 ) 13,478 ( 5 ) D
Stock Appreciation Right $ 45.985 ( 4 ) 05/01/2017 04/30/2024 Class B Common 10,934 ( 6 ) 10,934 ( 6 ) D
Stock Appreciation Right $ 51.125 ( 4 ) 05/01/2018 04/30/2025 Class B Common 11,282 ( 7 ) 11,282 ( 7 ) D
Stock Appreciation Right $ 49.005 ( 4 ) 05/01/2019 04/30/2026 Class B Common 15,014 ( 8 ) 15,014 ( 8 ) D
Reporting Owners
Reporting Owner Name / Address Relationships
Director 10% Owner Officer Other
Steiner Lisa P
850 DIXIE HIGHWAY
LOUISVILLE, KY40210
SVP, Chief of Staff
Signatures
Michael E. Carr, Jr., Attorney in Fact for Lisa P. Steiner 10/18/2016
Signature of Reporting Person Date
Explanation of Responses:
( 1 )Reflects the acquisition of additional shares in the August 2016 stock split. Total also updated to correct prior reporting error.
( 2 )On August 18, 2016, the Class A and Class B common stock of Brown-Forman Corporation split 2-1, resulting in the reporting person's acquisition of 7,646 additonal shares.
( 3 )Number of shares acquired through the issuer's dividend reinvestment plan as of October 17, 2016, including additional shares issued in the August 2016 stock split.
( 4 )Exercise price adjusted as a result of the August 2016 stock split.
( 5 )Reflects the acquisition of 6,739 additional SSARs in the August 2016 stock split.
( 6 )Reflects the acquisition of 5,467 additional SSARs in the August 2016 stock split.
( 7 )Reflects the acquisition of 5,641 additional SSARs in the August 2016 stock split.
( 8 )Reflects the acquisition of 7,507 additional SSARs in the August 2016 stock split.

Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4(b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).

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