Sec Form 4 Filing - Eccles Colin D @ UMPQUA HOLDINGS CORP - 2012-09-10

Insider filing report for Changes in Beneficial Ownership
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FORM 4
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP
Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
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1. Name and Address of Reporting Person
Eccles Colin D
2. Issuer Name and Ticker or Trading Symbol
UMPQUA HOLDINGS CORP [ UMPQ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
_____ Director _____ 10% Owner
X __ Officer (give title below) _____ Other (specify below)
EVP/CIO
(Last) (First) (Middle)
ONE SW COLUMBIA STREET, SUITE 1200
3. Date of Earliest Transaction (MM/DD/YY)
09/10/2012
(Street)
PORTLAND, OR97258
4. If Amendment, Date Original Filed (MM/DD/YY)
6. Individual or Joint/Group Filing (Check Applicable Line)
__ X __ Form filed by One Reporting Person
_____ Form filed by More than One Reporting Person
(City) (State) (Zip)
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3)
2. Transaction Date (MM/DD/YY) 2A. Deemed Execution Date, if any (MM/DD/YY) 3. Transaction Code
(Instr. 8)
4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4)
6. Ownership Form: Direct (D) or Indirect (I)
(Instr. 4)
7. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 09/10/2012 M 12,000 A $ 9.01 53,122 D
Common Stock 09/10/2012 S 12,000 D $ 12.9581 41,122 D
Common Stock 09/10/2012 M 8,000 A $ 12.46 49,122 D
Common Stock 09/10/2012 S 8,000 D $ 12.9581 41,122 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
( e.g. , puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security
(Instr. 3)
2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (MM/DD/YY) 3A. Deemed Execution Date, if any (MM/DD/YY) 4. Transaction Code
(Instr. 8)
5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4, and 5)
6. Date Exercisable and Expiration Date
(MM/DD/YY)
7. Title and Amount of Underlying Securities
(Instr. 3 and 4)
8. Price of Derivative Security
(Instr. 5)
9. Number of Derivative Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 4)
10. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 4)
11. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Non-Qualified Stock Option (right to buy) $ 9.01 09/10/2012 M 12,000 01/20/2010( 1 ) 01/20/2019 Common Stock 20,000 $ 12.9581 8,000 D
Non-Qualified Stock Option (right to buy) $ 12.46 09/10/2012 M 8,000 03/04/2011( 2 ) 03/03/2020 Common Stock 20,000 $ 12.9581 12,000 D
Non-Qualified Stock Option (right to buy) $ 10.97 01/31/2014( 3 ) 01/30/2021 Common Stock 11,500 11,500 D
Reporting Owners
Reporting Owner Name / Address Relationships
Director 10% Owner Officer Other
Eccles Colin D
ONE SW COLUMBIA STREET, SUITE 1200
PORTLAND, OR97258
EVP/CIO
Signatures
By: Steven L. Philpott, Attorney in Fact For: Colin D. Eccles 09/10/2012
Signature of Reporting Person Date
Explanation of Responses:
( 1 )Option granted 1/21/09. Beginning on the first anniversary of the grant date, the options vest 20% per year for five years.
( 2 )Option granted 3/04/10. Beginning on the first anniversary of the grant date, the options vest 20% per year for five years.
( 3 )Option granted 1/31/2011. The options vest three years following the grant date to the extent that the issuer's total shareholder return achieves specified targets as compared with the KRXTR regional bank stock index.

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