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"Insiders might sell their shares for any number of reasons, but they buy them for only one:
they think the price will rise" - Peter Lynch ==>> What is insider trading>> |

| Transaction & Date | Reported Date |
Company | Symbol | Insider Relationship |
Shares Traded | Average Price | Total Amount |
Shares Ownership |
Filing |
| 2008-06-02 Sale |
2008-06-04 5:48 pm | FAVRILLE INC | FVRL | TAYLOR CRAIG C Shoch John Di Bona Tony Hunkapiller Michael Hanafi Ammar Rubin Daniel (10% owner) | 3,387,986 | $0.0741 | $251,050 | 457,398 (Direct) |
View |
| 2008-05-27 Sale | 2008-05-29 6:18 pm | FAVRILLE INC | FVRL | TAYLOR CRAIG C Shoch John Di Bona Tony Hunkapiller Michael Hanafi Ammar Rubin Daniel (Member of Group 10% owner) | 412,996 | $0.2101 | $86,770 | 3,845,384 (Direct) | View |
| 2006-03-07 Purchase | 2006-03-10 3:58 pm |
FAVRILLE INC | FVRL | TAYLOR CRAIG C Alloy Corporate 2000, L.P. ALLOY VENTURES 2005 LP Alloy Ventures 2005, LLC Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. Alloy Ventures 2000, L.P. Alloy Ventures 2000, LLC Alloy Annex I, L.P. Alloy Annex I, LLC (10% owner) | 1,425,856 | $5.26 | $7,500,003 | 4,258,380 (Direct) |
View |
| 2005-02-07 Purchase | 2005-02-11 3:55 pm | FAVRILLE INC | FVRL | TAYLOR CRAIG C Shoch John Read J Leighton Di Bona Tony Rubin Daniel (Joint Filer) | 714,285 | $7 | $4,999,995 | 2,832,524 (Direct) |
View |
| 2005-02-07 Purchase | 2005-02-09 9:56 pm |
FAVRILLE INC | FVRL | TAYLOR CRAIG C Alloy Corporate 2000, L.P. Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. Alloy Ventures 2000, L.P. Alloy Ventures 2000, LLC Alloy Annex I, L.P. Alloy Annex I, LLC Shoch John Read J Leighton (Joint Filer) | 714,285 | $7 | $4,999,995 | 2,832,524 (Direct) |
View |
| Transaction & Date | Reported Date | Company | Symbol | Insider Relationship |
Shares Traded | Average Price | Total Amount | Shares Ownership |
Filing |
| 2007-06-27 Purchase |
2007-06-29 1:59 pm | PHARSIGHT CORP | PHST | TAYLOR CRAIG C Alloy Ventures 2000, LLC Alloy Ventures 2000, L.P. Alloy Corporate 2000, L.P. Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. KELLY DOUGLAS E Shoch John Di Bona Tony Read J Leighton (10% owner) | 4,354,996 | $0 | $0 | 4,354,996 (Indirect) |
View |
| 2006-01-13 Option Award |
2006-01-18 3:22 pm |
Solexa, Inc. | SLXA | TAYLOR CRAIG C (Solexa, Inc.) | 1,949 | $10.74 | $20,932 | 10,252 (Direct) | View |
| 2005-08-01 Exercise Tax Withholding |
2005-08-03 11:44 am | PHARMACYCLICS INC | PCYC | TAYLOR CRAIG C (Director) | 18,109 | $8.284 | $150,008 | 75,076 (Direct) | View |
| 2005-05-25 Exercise | 2005-05-25 8:23 pm |
ADEZA BIOMEDICAL CORP | ADZA | TAYLOR CRAIG C (Director) | 1,880 | $0.32 | $602 | 466,915 (Indirect) |
View |
| 2005-02-07 Purchase |
2005-02-11 3:55 pm | FAVRILLE INC | FVRL | TAYLOR CRAIG C Shoch John Read J Leighton Di Bona Tony Rubin Daniel (Joint Filer) | 2,070,048 | $0 | $0 | 2,118,239 (Direct) | View |
| 2005-02-07 Purchase |
2005-02-09 9:56 pm | FAVRILLE INC | FVRL | TAYLOR CRAIG C Alloy Corporate 2000, L.P. Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. Alloy Ventures 2000, L.P. Alloy Ventures 2000, LLC Alloy Annex I, L.P. Alloy Annex I, LLC Shoch John Read J Leighton (Joint Filer) | 2,070,048 | $0 | $0 | 2,118,239 (Direct) | View |
| 2004-12-15 Purchase |
2004-12-16 1:48 pm | ADEZA BIOMEDICAL CORP | ADZA | TAYLOR CRAIG C (Director) | 832,384 | $0 | $0 | 16,198 (Direct Indirect) |
View |
| Transaction & Date |
Reported Date | Exercisable Expiration | Company | Symbol | Insider Relationship |
Shares Traded | Conversion Price | Shares Ownership | Filing |
| 2007-06-27 Purchase | 2007-06-29 1:59 pm | N/A N/A | PHARSIGHT CORP | PHST | TAYLOR CRAIG C Alloy Ventures 2000, LLC Alloy Ventures 2000, L.P. Alloy Corporate 2000, L.P. Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. KELLY DOUGLAS E Shoch John Di Bona Tony Read J Leighton (10% owner) | 907,329 | $0 | 0 (Indirect) | View |
| 2007-06-27 Purchase |
2007-06-29 1:59 pm | N/A N/A | PHARSIGHT CORP | PHST | TAYLOR CRAIG C Alloy Ventures 2000, LLC Alloy Ventures 2000, L.P. Alloy Corporate 2000, L.P. Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. KELLY DOUGLAS E Shoch John Di Bona Tony Read J Leighton (10% owner) | 181,420 | $0 | 0 (Indirect) |
View |
| 2007-06-01 Other | 2007-06-04 6:26 pm | N/A N/A | PHARSIGHT CORP | PHST | TAYLOR CRAIG C Alloy Ventures 2000, LLC Alloy Ventures 2000, L.P. Alloy Corporate 2000, L.P. Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. KELLY DOUGLAS E Shoch John Di Bona Tony Read J Leighton (10% owner) | 18,142 | $0 | 181,420 (Indirect) |
View |
| 2004-03-01 Other | 2007-03-05 9:26 pm | N/A N/A | PHARSIGHT CORP | PHST | TAYLOR CRAIG C Alloy Ventures 2000, LLC Alloy Ventures 2000, L.P. Alloy Corporate 2000, L.P. Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. KELLY DOUGLAS E Shoch John Di Bona Tony Read J Leighton (10% owner) | 18,142 | $0 | 18,142 (Indirect) |
View |
| 2004-06-01 Other | 2007-03-05 9:26 pm |
N/A N/A | PHARSIGHT CORP | PHST | TAYLOR CRAIG C Alloy Ventures 2000, LLC Alloy Ventures 2000, L.P. Alloy Corporate 2000, L.P. Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. KELLY DOUGLAS E Shoch John Di Bona Tony Read J Leighton (10% owner) | 18,142 | $0 | 36,284 (Indirect) | View |
| 2005-09-01 Other | 2007-03-05 9:26 pm | N/A N/A | PHARSIGHT CORP | PHST | TAYLOR CRAIG C Alloy Ventures 2000, LLC Alloy Ventures 2000, L.P. Alloy Corporate 2000, L.P. Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. KELLY DOUGLAS E Shoch John Di Bona Tony Read J Leighton (10% owner) | 18,142 | $0 | 54,426 (Indirect) |
View |
| 2005-12-01 Other | 2007-03-05 9:26 pm | N/A N/A |
PHARSIGHT CORP | PHST | TAYLOR CRAIG C Alloy Ventures 2000, LLC Alloy Ventures 2000, L.P. Alloy Corporate 2000, L.P. Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. KELLY DOUGLAS E Shoch John Di Bona Tony Read J Leighton (10% owner) | 18,142 | $0 | 72,568 (Indirect) |
View |
| 2006-03-01 Other | 2007-03-05 9:26 pm |
N/A N/A | PHARSIGHT CORP | PHST | TAYLOR CRAIG C Alloy Ventures 2000, LLC Alloy Ventures 2000, L.P. Alloy Corporate 2000, L.P. Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. KELLY DOUGLAS E Shoch John Di Bona Tony Read J Leighton (10% owner) | 18,142 | $0 | 90,710 (Indirect) | View |
| 2006-06-01 Other |
2007-03-05 9:26 pm | N/A N/A |
PHARSIGHT CORP | PHST | TAYLOR CRAIG C Alloy Ventures 2000, LLC Alloy Ventures 2000, L.P. Alloy Corporate 2000, L.P. Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. KELLY DOUGLAS E Shoch John Di Bona Tony Read J Leighton (10% owner) | 18,142 | $0 | 108,852 (Indirect) |
View |
| 2006-09-01 Other | 2007-03-05 9:26 pm |
N/A N/A |
PHARSIGHT CORP | PHST | TAYLOR CRAIG C Alloy Ventures 2000, LLC Alloy Ventures 2000, L.P. Alloy Corporate 2000, L.P. Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. KELLY DOUGLAS E Shoch John Di Bona Tony Read J Leighton (10% owner) | 18,142 | $0 | 126,994 (Indirect) |
View |
| 2006-12-01 Other | 2007-03-05 9:26 pm | N/A N/A |
PHARSIGHT CORP | PHST | TAYLOR CRAIG C Alloy Ventures 2000, LLC Alloy Ventures 2000, L.P. Alloy Corporate 2000, L.P. Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. KELLY DOUGLAS E Shoch John Di Bona Tony Read J Leighton (10% owner) | 18,142 | $0 | 145,136 (Indirect) | View |
| 2007-03-01 Other | 2007-03-05 9:26 pm |
N/A N/A | PHARSIGHT CORP | PHST | TAYLOR CRAIG C Alloy Ventures 2000, LLC Alloy Ventures 2000, L.P. Alloy Corporate 2000, L.P. Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. KELLY DOUGLAS E Shoch John Di Bona Tony Read J Leighton (10% owner) | 18,142 | $0 | 163,278 (Indirect) |
View |
| 2006-06-06 Option Award | 2006-06-09 4:52 pm |
N/A 2016-06-06 |
ADEZA BIOMEDICAL CORP | ADZA | TAYLOR CRAIG C (Director) | 7,500 | $14.79 | 7,500 (Direct) | View |
| 2006-03-07 Purchase | 2006-03-10 3:58 pm | N/A 2011-03-07 |
FAVRILLE INC | FVRL | TAYLOR CRAIG C Alloy Corporate 2000, L.P. ALLOY VENTURES 2005 LP Alloy Ventures 2005, LLC Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. Alloy Ventures 2000, L.P. Alloy Ventures 2000, LLC Alloy Annex I, L.P. Alloy Annex I, LLC (10% owner) | 499,049 | $5.26 | 499,049 (Direct) | View |
| 2005-12-15 Option Award | 2005-12-19 12:01 pm |
2005-12-15 2015-12-15 |
PHARMACYCLICS INC | PCYC | TAYLOR CRAIG C (Director) | 7,500 | $9.15 | 7,500 (Direct) |
View |
| 2005-09-06 Option Award |
2005-09-08 7:51 pm |
N/A 2015-09-06 | Solexa, Inc. | SLXA | TAYLOR CRAIG C (Solexa, Inc.) | 25,000 | $5.97 | 25,000 (Direct) |
View |
| 2005-08-01 Exercise |
2005-08-03 11:44 am |
1995-08-02 2005-08-01 | PHARMACYCLICS INC | PCYC | TAYLOR CRAIG C (Director) | 10,000 | $7.5 | 0 (Direct) |
View |
| 2005-06-09 Option Award |
2005-06-22 6:34 pm |
N/A 2015-06-09 | ADEZA BIOMEDICAL CORP | ADZA | TAYLOR CRAIG C (Director) | 7,500 | $12.08 | 7,500 (Direct) |
View |
| 2005-05-25 Exercise | 2005-05-25 8:23 pm |
N/A 2005-05-25 |
ADEZA BIOMEDICAL CORP | ADZA | TAYLOR CRAIG C (Director) | 1,880 | $0.32 | 0 (Indirect) | View |
| 2005-02-07 Purchase |
2005-02-11 3:55 pm | N/A N/A | FAVRILLE INC | FVRL | TAYLOR CRAIG C Shoch John Read J Leighton Di Bona Tony Rubin Daniel (Joint Filer) | 481,926 | $0 | 0 (Direct) | View |
| 2005-02-07 Purchase | 2005-02-11 3:55 pm |
N/A N/A |
FAVRILLE INC | FVRL | TAYLOR CRAIG C Shoch John Read J Leighton Di Bona Tony Rubin Daniel (Joint Filer) | 553,029 | $0 | 0 (Direct) | View |
| 2005-02-07 Purchase | 2005-02-11 3:55 pm | N/A N/A | FAVRILLE INC | FVRL | TAYLOR CRAIG C Shoch John Read J Leighton Di Bona Tony Rubin Daniel (Joint Filer) | 427,945 | $0 | 0 (Direct) |
View |
| 2005-02-07 Purchase |
2005-02-11 3:55 pm | N/A N/A |
FAVRILLE INC | FVRL | TAYLOR CRAIG C Shoch John Read J Leighton Di Bona Tony Rubin Daniel (Joint Filer) | 558,754 | $0 | 0 (Direct) | View |
| 2005-02-07 Purchase |
2005-02-09 9:56 pm | N/A N/A |
FAVRILLE INC | FVRL | TAYLOR CRAIG C Alloy Corporate 2000, L.P. Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. Alloy Ventures 2000, L.P. Alloy Ventures 2000, LLC Alloy Annex I, L.P. Alloy Annex I, LLC Shoch John Read J Leighton (Joint Filer) | 481,926 | $0 | 0 (Direct) |
View |
| 2005-02-07 Purchase | 2005-02-09 9:56 pm |
N/A N/A |
FAVRILLE INC | FVRL | TAYLOR CRAIG C Alloy Corporate 2000, L.P. Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. Alloy Ventures 2000, L.P. Alloy Ventures 2000, LLC Alloy Annex I, L.P. Alloy Annex I, LLC Shoch John Read J Leighton (Joint Filer) | 553,029 | $0 | 0 (Direct) | View |
| 2005-02-07 Purchase | 2005-02-09 9:56 pm |
N/A N/A |
FAVRILLE INC | FVRL | TAYLOR CRAIG C Alloy Corporate 2000, L.P. Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. Alloy Ventures 2000, L.P. Alloy Ventures 2000, LLC Alloy Annex I, L.P. Alloy Annex I, LLC Shoch John Read J Leighton (Joint Filer) | 427,945 | $0 | 0 (Direct) |
View |
| 2005-02-07 Purchase |
2005-02-09 9:56 pm |
N/A N/A |
FAVRILLE INC | FVRL | TAYLOR CRAIG C Alloy Corporate 2000, L.P. Alloy Investors 2000, L.P. Alloy Partners 2000, L.P. Alloy Ventures 2000, L.P. Alloy Ventures 2000, LLC Alloy Annex I, L.P. Alloy Annex I, LLC Shoch John Read J Leighton (Joint Filer) | 558,754 | $0 | 0 (Direct) |
View |
| 2004-12-17 Option Award |
2004-12-21 2:09 pm |
2004-12-17 2014-12-17 |
PHARMACYCLICS INC | PCYC | TAYLOR CRAIG C (Director) | 7,500 | $9.99 | 7,500 (Direct) | View |
| 2004-12-15 Option Sale | 2004-12-16 1:48 pm |
N/A N/A |
ADEZA BIOMEDICAL CORP | ADZA | TAYLOR CRAIG C (Director) | 136,735 | $0 | 0 (Indirect) |
View |
| 2004-12-15 Option Sale | 2004-12-16 1:48 pm | N/A N/A | ADEZA BIOMEDICAL CORP | ADZA | TAYLOR CRAIG C (Director) | 353,223 | $0 | 0 (Indirect) | View |
| 2004-12-15 Option Sale |
2004-12-16 1:48 pm |
N/A N/A | ADEZA BIOMEDICAL CORP | ADZA | TAYLOR CRAIG C (Director) | 28,689 | $0 | 0 (Indirect) |
View |
| 2004-12-15 Option Sale | 2004-12-16 1:48 pm |
N/A N/A |
ADEZA BIOMEDICAL CORP | ADZA | TAYLOR CRAIG C (Director) | 89,110 | $0 | 0 (Indirect) | View |
| 2004-12-15 Option Sale |
2004-12-16 1:48 pm |
N/A N/A | ADEZA BIOMEDICAL CORP | ADZA | TAYLOR CRAIG C (Director) | 119,137 | $0 | 0 (Indirect) |
View |
| 2004-12-15 Option Sale | 2004-12-16 1:48 pm |
N/A N/A | ADEZA BIOMEDICAL CORP | ADZA | TAYLOR CRAIG C (Director) | 178,609 | $0 | 0 (Indirect) | View |
| 2004-12-15 Option Sale |
2004-12-16 1:48 pm | N/A N/A |
ADEZA BIOMEDICAL CORP | ADZA | TAYLOR CRAIG C (Director) | 73,289 | $0 | 0 (Indirect) |
View |
| 2004-12-15 Option Sale | 2004-12-16 1:48 pm | N/A N/A |
ADEZA BIOMEDICAL CORP | ADZA | TAYLOR CRAIG C (Director) | 86,393 | $0 | 0 (Indirect) | View |
| 2004-12-15 Option Sale | 2004-12-16 1:48 pm | N/A N/A | ADEZA BIOMEDICAL CORP | ADZA | TAYLOR CRAIG C (Director) | 21,598 | $0 | 0 (Direct) |
View |
| 2004-12-10 Option Award |
2004-12-14 5:38 pm |
N/A 2014-12-10 | ADEZA BIOMEDICAL CORP | ADZA | TAYLOR CRAIG C (Director) | 22,500 | $19.7 | 22,500 (Direct) |
View |
| 2004-10-26 Option Award |
2004-10-27 5:32 pm |
2004-10-26 2014-10-26 | LYNX THERAPEUTICS INC | LYNX | TAYLOR CRAIG C (Lynx Therapeutics, Inc.) | 1,250 | $2.96 | 1,250 (Direct) |
View |
| 2003-12-11 Option Award |
2003-12-12 5:11 pm |
2003-12-11 2013-12-11 |
PHARMACYCLICS INC | PCYC | TAYLOR CRAIG C (Director) | 5,000 | $7.1 | 55,000 (Direct) | View |
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