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"Insiders might sell their shares for any number of reasons, but they buy them for only one:
they think the price will rise" - Peter Lynch ==>> What is insider trading>> |

| Transaction & Date | Reported Date |
Company | Symbol | Insider Relationship |
Shares Traded | Average Price | Total Amount |
Shares Ownership |
Filing |
| 2009-02-20 Purchase |
2009-02-20 4:39 pm | Sally Beauty Holdings, Inc. | SBH | Roos Raal H (SVP, Gen. Counsel & Secretary) | 4,027 | $4.05 | $16,309 | 11,685 (Direct) | View |
| 2009-02-18 Purchase |
2009-02-19 6:23 pm | Sally Beauty Holdings, Inc. | SBH | Roos Raal H (SVP, Gen. Counsel & Secretary) | 5,973 | $4 | $23,892 | 6,348 (Direct) |
View |
| Transaction & Date | Reported Date |
Company | Symbol | Insider Relationship |
Shares Traded |
Average Price |
Total Amount | Shares Ownership |
Filing |
| 2009-02-18 Exercise | 2009-02-19 6:23 pm |
Sally Beauty Holdings, Inc. | SBH | Roos Raal H (SVP, Gen. Counsel & Secretary) | 1,310 | $2 | $2,620 | 7,658 (Direct) | View |
| 2007-11-19 Exercise | 2007-11-21 4:10 pm | Sally Beauty Holdings, Inc. | SBH | Roos Raal H (SVP, Gen. Counsel & Secretary) | 10,000 | $2 | $20,000 | 10,375 (Direct) |
View |
| 2006-11-16 Option Award |
2006-11-20 7:33 pm | New Sally Holdings, Inc. | SBH | Roos Raal H (VP, General Counsel and Sec.) | 969 | $0 | $0 | 594 (Direct Indirect) | View |
| Transaction & Date | Reported Date | Exercisable Expiration | Company | Symbol | Insider Relationship |
Shares Traded | Conversion Price |
Shares Ownership | Filing |
| 2009-10-21 Option Award | 2009-10-23 12:03 pm | N/A 2019-10-21 |
Sally Beauty Holdings, Inc. | SBH | Roos Raal H (SVP, Gen. Counsel & Secretary) | 82,000 | $7.42 | 82,000 (Direct) |
View |
| 2009-02-18 Exercise | 2009-02-19 6:23 pm | N/A 2015-09-30 | Sally Beauty Holdings, Inc. | SBH | Roos Raal H (SVP, Gen. Counsel & Secretary) | 1,310 | $2 | 0 (Direct) |
View |
| 2008-10-22 Option Award | 2008-10-23 5:18 pm | N/A 2018-10-22 |
Sally Beauty Holdings, Inc. | SBH | Roos Raal H (SVP, Gen. Counsel & Secretary) | 82,000 | $5.24 | 82,000 (Direct) |
View |
| 2007-11-19 Exercise |
2007-11-21 4:10 pm | N/A 2013-09-30 |
Sally Beauty Holdings, Inc. | SBH | Roos Raal H (SVP, Gen. Counsel & Secretary) | 3,260 | $2 | 0 (Direct) |
View |
| 2007-11-19 Exercise |
2007-11-21 4:10 pm |
N/A 2014-09-30 |
Sally Beauty Holdings, Inc. | SBH | Roos Raal H (SVP, Gen. Counsel & Secretary) | 3,876 | $2 | 0 (Direct) |
View |
| 2007-11-19 Exercise |
2007-11-21 4:10 pm |
N/A 2015-09-30 | Sally Beauty Holdings, Inc. | SBH | Roos Raal H (SVP, Gen. Counsel & Secretary) | 2,864 | $2 | 2,621 (Direct) |
View |
| 2007-10-24 Option Award | 2007-10-25 5:01 pm | N/A 2017-10-24 | Sally Beauty Holdings, Inc. | SBH | Roos Raal H (SVP, Gen. Counsel & Secretary) | 82,000 | $8.8 | 82,000 (Direct) |
View |
| 2007-04-26 Option Award |
2007-04-27 4:32 pm | N/A 2017-04-26 |
Sally Beauty Holdings, Inc. | SBH | Roos Raal H (SVP, Gen. Counsel & Secretary) | 82,000 | $9.66 | 82,000 (Direct) | View |
| 2006-12-04 Option Award |
2006-12-06 7:49 pm | N/A 2016-12-04 |
Sally Beauty Holdings, Inc. | SBH | Roos Raal H (SVP, General Counsel and Sec.) | 100,000 | $9.57 | 100,000 (Direct) | View |
| 2006-11-24 Option Award | 2006-11-28 9:37 pm |
N/A 2013-09-30 |
Sally Beauty Holdings, Inc. | SBH | Roos Raal H (VP, General Counsel and Sec.) | 3,260 | $2 | 3,260 (Direct) | View |
| 2006-11-24 Option Award |
2006-11-28 9:37 pm | N/A 2014-09-30 |
Sally Beauty Holdings, Inc. | SBH | Roos Raal H (VP, General Counsel and Sec.) | 3,876 | $2 | 3,876 (Direct) |
View |
| 2006-11-24 Option Award |
2006-11-28 9:37 pm |
N/A 2015-09-30 |
Sally Beauty Holdings, Inc. | SBH | Roos Raal H (VP, General Counsel and Sec.) | 5,485 | $2 | 5,485 (Direct) | View |
| 2006-11-16 Option Award | 2006-11-20 7:33 pm | N/A 2013-10-01 |
New Sally Holdings, Inc. | SBH | Roos Raal H (VP, General Counsel and Sec.) | 1,725 | $39.54 | 1,725 (Direct) | View |
| 2006-11-16 Option Award | 2006-11-20 7:33 pm | N/A 2014-10-01 | New Sally Holdings, Inc. | SBH | Roos Raal H (VP, General Counsel and Sec.) | 3,150 | $43.83 | 3,150 (Direct) | View |
| 2006-11-16 Option Award | 2006-11-20 7:33 pm |
N/A 2015-10-01 | New Sally Holdings, Inc. | SBH | Roos Raal H (VP, General Counsel and Sec.) | 4,800 | $44.4 | 4,800 (Direct) | View |
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