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Sec Filings Insider Trading - Johnson Kevin - Portfolio Holdings (Majority Ownership)
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"Insiders might sell their shares for any number of reasons, but they buy them for only one: they think the price will rise"
- Peter Lynch ==>> What is insider trading>>
Insider Trading Transactions for Johnson Kevin
JOHNSON KEVIN: Insider Trading and Stock Options
Common stock purchase or sale:
Transaction
& Date		 Reported
Date		 Company Symbol Insider
Relationship		 Shares
Traded		 Average
Price		 Total
Amount		 Shares
Ownership		 Filing
2003-09-05
Sale		 2003-09-08
8:25 pm		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(SVP, Services)		 25,000 $3.25 $81,250 0
(Direct)		 View
2003-08-11-
-2003-08-12
Sale		 2003-08-13
1:09 pm		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(SVP, Products & Marketing)		 25,000 $2.754 $68,860 0
(Direct)		 View
2003-08-07
Sale		 2003-08-08
1:51 pm		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(SVP, Services)		 2,200 $2.5 $5,500 0
(Direct)		 View
2003-08-06
Sale		 2003-08-07
5:18 pm		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(SVP, Services)		 22,800 $2.5 $57,000 0
(Direct)		 View
Other transactions:
Transaction
& Date		 Reported
Date		 Company Symbol Insider
Relationship		 Shares
Traded		 Average
Price		 Total
Amount		 Shares
Ownership		 Filing
2005-04-28
Equity Swap		 2005-05-02
5:36 pm		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(Sr. Vice President)		 125,983 $3.5 $440,940 210,938
(Direct)		 View
2005-04-26
Exercise		 2005-04-28
2:53 pm		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(Sr. Vice President)		 116,745 $0.73 $85,224 336,922
(Direct)		 View
2005-03-31
Tax Withholding		 2005-04-04
3:25 pm		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(Sr. Vice President)		 4,823 $3.44 $16,591 220,177
(Direct)		 View
2005-01-25
Option Award		 2005-01-26
5:59 pm		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(Sr. Vice President)		 225,000 $1.42 $319,500 225,000
(Direct)		 View
2003-09-05
Exercise		 2003-09-08
8:25 pm		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(SVP, Services)		 25,000 $0.73 $18,250 25,000
(Direct)		 View
2003-08-11-
-2003-08-12
Exercise		 2003-08-13
1:09 pm		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(SVP, Products & Marketing)		 25,000 $0.73 $18,250 19,500
(Direct)		 View
2003-08-07
Exercise		 2003-08-08
1:51 pm		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(SVP, Services)		 2,200 $0.73 $1,606 2,200
(Direct)		 View
2003-08-06
Exercise		 2003-08-07
5:18 pm		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(SVP, Services)		 22,800 $0.73 $16,644 22,800
(Direct)		 View
Stock options: Exercise, Award, Grant, Conversion
Transaction
& Date		 Reported
Date		 Exercisable
Expiration		 Company Symbol Insider
Relationship		 Shares
Traded		 Conversion
Price		 Shares
Ownership		 Filing
2005-04-26
Exercise		 2005-04-28
2:53 pm		 N/A
2011-12-02		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(Sr. Vice President)		 116,745 $0.73 108,255
(Direct)		 View
2005-01-25
Option Sale		 2005-01-26
5:59 pm		 N/A
2013-07-28		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(Sr. Vice President)		 20,000 $2.42 0
(Direct)		 View
2005-01-25
Option Sale		 2005-01-26
5:59 pm		 N/A
2013-11-06		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(Sr. Vice President)		 50,000 $2.69 0
(Direct)		 View
2003-11-06
Option Award		 2003-11-07
7:20 pm		 N/A
2013-11-06		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(SVP, Products & Marketing)		 50,000 $2.69 50,000
(Direct)		 View
2003-09-05
Exercise		 2003-09-08
8:25 pm		 2003-02-06
2011-12-02		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(SVP, Services)		 25,000 $0.73 225,000
(Direct)		 View
2003-08-11
Exercise		 2003-08-13
1:09 pm		 2003-02-06
2011-12-02		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(SVP, Products & Marketing)		 5,500 $0.73 307,000
(Direct)		 View
2003-08-12
Exercise		 2003-08-13
1:09 pm		 2003-02-06
2011-12-02		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(SVP, Products & Marketing)		 19,500 $0.73 287,500
(Direct)		 View
2003-08-07
Exercise		 2003-08-08
1:51 pm		 2003-02-06
2011-12-02		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(SVP, Services)		 2,200 $0.73 312,500
(Direct)		 View
2003-08-06
Exercise		 2003-08-07
5:18 pm		 N/A
2011-12-02		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(SVP, Services)		 22,800 $0.73 314,700
(Direct)		 View
2003-07-28
Option Award		 2003-07-29
8:32 pm		 2007-07-28
2013-07-28		 DIGITAL IMPACT INC DIGI JOHNSON KEVIN
(SVP, Services)		 20,000 $2.42 20,000
(Direct)		 View