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"Insiders might sell their shares for any number of reasons, but they buy them for only one:
they think the price will rise" - Peter Lynch ==>> What is insider trading>> |

| Transaction & Date | Reported Date |
Company | Symbol | Insider Relationship |
Shares Traded | Average Price | Total Amount |
Shares Ownership |
Filing |
| 2010-03-02 Sale |
2010-03-03 6:42 pm | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 36,618 | $46.12 | $1,688,824 | 60,205 (Direct) | View |
| 2009-11-27 Sale |
2009-12-01 5:00 pm | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 17,759 | $42.41 | $753,159 | 60,205 (Direct) |
View |
| 2008-06-03 Sale |
2008-06-05 4:00 pm |
HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 12,209 | $49.88 | $608,964 | 53,073 (Direct) |
View |
| 2007-06-29 Sale |
2007-07-03 5:06 pm | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 31,089 | $47.6 | $1,479,898 | 31,944 (Direct) |
View |
| 2006-12-08 Sale | 2006-12-12 09:36 am |
HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (SVP and General Counsel) | 9,949 | $45.58 | $453,460 | 30,509 (Direct) | View |
| 2005-11-23 Sale | 2005-11-28 2:01 pm | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (SVP and General Counsel) | 10,010 | $35.54 | $355,754 | 24,740 (Direct) |
View |
| Transaction & Date |
Reported Date | Company | Symbol | Insider Relationship | Shares Traded |
Average Price | Total Amount |
Shares Ownership | Filing |
| 2010-03-02 Exercise | 2010-03-03 6:42 pm | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 36,618 | $34.06 | $1,247,120 | 70,739 (Direct) | View |
| 2009-11-27 Exercise | 2009-12-01 5:00 pm | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 17,759 | $33.39 | $592,991 | 77,964 (Direct) |
View |
| 2009-06-12 Tax Withholding | 2009-06-16 5:22 pm | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 950 | $36.32 | $34,504 | 59,917 (Direct) |
View |
| 2008-08-25 Option Award | 2008-08-27 8:08 pm | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 7,024 | $0 | $0 | 60,097 (Direct) |
View |
| 2008-06-03 Exercise |
2008-06-05 4:00 pm | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 12,209 | $49.21 | $600,805 | 65,282 (Direct) |
View |
| 2007-08-27 Option Award |
2007-08-29 5:46 pm |
HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 20,412 | $45.54 | $929,562 | 52,356 (Direct) |
View |
| 2007-06-29 Exercise |
2007-07-03 5:06 pm |
HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 31,089 | $40.76 | $1,267,115 | 63,033 (Direct) |
View |
| 2007-01-16 Option Award | 2007-01-18 5:00 pm | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 100 | $46.52 | $4,652 | 30,609 (Direct) |
View |
| 2006-12-08 Exercise |
2006-12-12 09:36 am | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (SVP and General Counsel) | 11,099 | $34.91 | $387,483 | 40,458 (Direct) | View |
| 2006-09-01 Option Award |
2006-09-06 8:44 pm | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (SVP and General Counsel) | 3,848 | $41.92 | $161,308 | 29,359 (Direct) | View |
| 2005-11-23 Exercise | 2005-11-28 2:01 pm |
HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (SVP and General Counsel) | 11,100 | $28.94 | $321,264 | 34,750 (Direct) | View |
| 2005-05-17 Option Award |
2005-05-19 5:16 pm | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (SVP and General Counsel) | 4,173 | $37.18 | $155,152 | 23,677 (Direct) |
View |
| Transaction & Date |
Reported Date | Exercisable Expiration | Company | Symbol | Insider Relationship |
Shares Traded | Conversion Price | Shares Ownership | Filing |
| 2010-03-02 Exercise | 2010-03-03 6:42 pm | 2005-09-12 2012-09-12 | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 26,084 | $32.06 | 0 (Direct) | View |
| 2010-03-02 Exercise | 2010-03-03 6:42 pm |
2004-09-20 2011-09-20 | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 10,534 | $38.99 | 0 (Direct) | View |
| 2009-11-27 Exercise |
2009-12-01 5:00 pm | 2003-09-12 2010-09-12 | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 17,759 | $33.39 | 0 (Direct) |
View |
| 2009-08-24 Option Award |
2009-08-26 5:00 pm | N/A 2016-08-24 | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 81,382 | $39.03 | 81,382 (Direct) |
View |
| 2008-08-25 Option Award | 2008-08-27 8:08 pm | N/A 2015-08-25 | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 65,948 | $51.25 | 65,948 (Direct) |
View |
| 2008-06-03 Exercise | 2008-06-05 4:00 pm |
1999-06-10 2008-06-10 | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 12,209 | $49.21 | 0 (Direct) |
View |
| 2007-08-27 Option Award | 2007-08-29 5:46 pm | N/A 2014-08-27 | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 56,032 | $45.54 | 56,032 (Direct) | View |
| 2007-06-29 Exercise | 2007-07-03 5:06 pm |
2002-10-13 2009-10-13 |
HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 11,099 | $38.74 | 0 (Direct) |
View |
| 2007-06-29 Exercise | 2007-07-03 5:06 pm |
2004-09-20 2011-09-20 | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 10,000 | $38.99 | 10,534 (Direct) |
View |
| 2007-06-29 Exercise |
2007-07-03 5:06 pm |
2002-04-21 2009-04-21 |
HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (EVP and General Counsel) | 9,990 | $44.77 | 0 (Direct) | View |
| 2006-12-08 Exercise | 2006-12-12 09:36 am | 2002-04-09 2007-04-08 | HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (SVP and General Counsel) | 11,099 | $34.91 | 0 (Direct) |
View |
| 2006-09-01 Option Award |
2006-09-06 8:44 pm | N/A 2013-09-01 |
HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (SVP and General Counsel) | 43,190 | $41.92 | 43,190 (Direct) |
View |
| 2005-11-23 Exercise | 2005-11-28 2:01 pm | 1999-04-10 2006-04-09 |
HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (SVP and General Counsel) | 11,100 | $28.94 | 0 (Direct) |
View |
| 2005-05-17 Option Award |
2005-05-19 5:16 pm |
N/A 2012-05-17 |
HEINZ H J CO | HNZ | BOBBY THEODORE NICHOLAS (SVP and General Counsel) | 44,825 | $37.18 | 44,825 (Direct) |
View |
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