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Sec Filings Insider Trading - Buchler D Ari - Portfolio Holdings (Majority Ownership)
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"Insiders might sell their shares for any number of reasons, but they buy them for only one: they think the price will rise"
- Peter Lynch ==>> What is insider trading>>
Insider Trading Transactions for Buchler D Ari
Buchler D Ari: Insider Trading and Stock Options
Common stock purchase or sale:
Transaction
& Date		 Reported
Date		 Company Symbol Insider
Relationship		 Shares
Traded		 Average
Price		 Total
Amount		 Shares
Ownership		 Filing
2007-08-13-
-2007-08-14
Sale		 2007-08-15
8:09 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(SVP and General Counsel)		 15,600 $18.26 $284,856 62,500
(Direct)		 View
2007-07-30-
-2007-07-31
Sale		 2007-08-01
5:07 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(SVP and General Counsel)		 15,650 $17.29 $270,636 62,500
(Direct)		 View
2006-10-26
Sale		 2006-10-27
4:03 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 9,000 $14 $126,000 50,000
(Direct)		 View
2006-10-16
Sale		 2006-10-18
07:06 am		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $12.4 $74,400 50,000
(Direct)		 View
2006-09-18
Sale		 2006-09-20
10:56 am		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $11.71 $70,260 50,000
(Direct)		 View
2006-08-16
Sale		 2006-08-18
09:21 am		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $11 $66,000 50,000
(Direct)		 View
2006-07-19
Sale		 2006-07-21
4:43 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $11 $66,000 50,000
(Direct)		 View
2006-06-16
Sale		 2006-06-19
7:06 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $11.61 $69,660 50,000
(Direct)		 View
2006-05-19
Sale		 2006-05-23
4:54 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 5,000 $13 $65,000 0
(Direct)		 View
2006-05-16
Sale		 2006-05-17
4:45 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $12.09 $72,540 0
(Direct)		 View
2005-09-28
Sale		 2005-09-30
4:04 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 5,000 $10 $50,000 0
(Direct)		 View
2005-09-16
Sale		 2005-09-19
4:07 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $9.37 $56,220 0
(Direct)		 View
2005-09-13
Sale		 2005-09-15
4:56 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 10,000 $9 $90,000 0
(Direct)		 View
2005-08-16
Sale		 2005-08-17
3:46 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $7.49 $44,940 0
(Direct)		 View
2005-07-18-
-2005-07-20
Sale		 2005-07-20
4:10 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 11,000 $7.835 $86,190 0
(Direct)		 View
2005-06-16
Sale		 2005-06-20
4:19 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $7.69 $46,140 0
(Direct)		 View
2005-06-02
Sale		 2005-06-03
3:31 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $7 $42,000 0
(Direct)		 View
Other transactions:
Transaction
& Date		 Reported
Date		 Company Symbol Insider
Relationship		 Shares
Traded		 Average
Price		 Total
Amount		 Shares
Ownership		 Filing
2008-06-06
Tax Withholding		 2008-06-10
9:53 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(SVP and General Counsel)		 12,700 $16.65 $211,455 79,800
(Direct)		 View
2008-03-14
Option Award		 2008-03-18
4:06 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(SVP and General Counsel)		 30,000 $0 $0 92,500
(Direct)		 View
2007-08-13-
-2007-08-14
Exercise		 2007-08-15
8:09 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(SVP and General Counsel)		 15,600 $6.24 $97,350 62,500
(Direct)		 View
2007-07-30-
-2007-07-31
Exercise		 2007-08-01
5:07 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(SVP and General Counsel)		 15,650 $6 $93,900 62,500
(Direct)		 View
2007-02-28
Option Award		 2007-03-02
4:16 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(SVP and General Counsel)		 12,500 $0 $0 62,500
(Direct)		 View
2006-10-26
Exercise		 2006-10-27
4:03 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 9,000 $3 $27,000 50,000
(Direct)		 View
2006-10-16
Exercise		 2006-10-18
07:06 am		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $3 $18,000 50,000
(Direct)		 View
2006-09-18
Exercise		 2006-09-20
10:56 am		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $3 $18,000 50,000
(Direct)		 View
2006-08-16
Exercise		 2006-08-18
09:21 am		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $3 $18,000 50,000
(Direct)		 View
2006-07-19
Exercise		 2006-07-21
4:43 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $3 $18,000 50,000
(Direct)		 View
2006-06-16
Exercise		 2006-06-19
7:06 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $3 $18,000 50,000
(Direct)		 View
2006-06-06
Option Award		 2006-06-08
5:28 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 50,000 $0 $0 50,000
(Direct)		 View
2006-05-19
Exercise		 2006-05-23
4:54 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 5,000 $3 $15,000 0
(Direct)		 View
2006-05-16
Exercise		 2006-05-17
4:45 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $3 $18,000 0
(Direct)		 View
2005-09-28
Exercise		 2005-09-30
4:04 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 5,000 $3 $15,000 0
(Direct)		 View
2005-09-16
Exercise		 2005-09-19
4:07 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $3 $18,000 0
(Direct)		 View
2005-09-13
Exercise		 2005-09-15
4:56 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 10,000 $2.8 $28,000 0
(Direct)		 View
2005-08-16
Exercise		 2005-08-17
3:46 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $1 $6,000 0
(Direct)		 View
2005-07-18-
-2005-07-20
Exercise		 2005-07-20
4:10 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 11,000 $1 $11,000 0
(Direct)		 View
2005-06-16
Exercise		 2005-06-20
4:19 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $1 $6,000 0
(Direct)		 View
2005-06-02
Exercise		 2005-06-03
3:31 pm		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $1 $6,000 0
(Direct)		 View
Stock options: Exercise, Award, Grant, Conversion
Transaction
& Date		 Reported
Date		 Exercisable
Expiration		 Company Symbol Insider
Relationship		 Shares
Traded		 Conversion
Price		 Shares
Ownership		 Filing
2007-08-13
Exercise		 2007-08-15
8:09 pm		 2004-07-20
2014-03-02		 PHASE FORWARD INC PFWD Buchler D Ari
(SVP and General Counsel)		 3,100 $6 6,250
(Direct)		 View
2007-08-13
Exercise		 2007-08-15
8:09 pm		 N/A
2015-02-16		 PHASE FORWARD INC PFWD Buchler D Ari
(SVP and General Counsel)		 4,700 $6.3 12,500
(Direct)		 View
2007-08-14
Exercise		 2007-08-15
8:09 pm		 N/A
2015-02-16		 PHASE FORWARD INC PFWD Buchler D Ari
(SVP and General Counsel)		 7,800 $6.3 12,500
(Direct)		 View
2007-07-30
Exercise		 2007-08-01
5:07 pm		 2004-05-23
2014-04-23		 PHASE FORWARD INC PFWD Buchler D Ari
(SVP and General Counsel)		 7,850 $6 17,150
(Direct)		 View
2007-07-31
Exercise		 2007-08-01
5:07 pm		 2004-05-23
2014-04-23		 PHASE FORWARD INC PFWD Buchler D Ari
(SVP and General Counsel)		 7,800 $6 9,350
(Direct)		 View
2006-10-26
Exercise		 2006-10-27
4:03 pm		 2002-01-27
2012-01-15		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 9,000 $3 0
(Direct)		 View
2006-10-16
Exercise		 2006-10-18
07:06 am		 2001-04-01
2011-01-11		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 5,000 $3 0
(Direct)		 View
2006-10-16
Exercise		 2006-10-18
07:06 am		 2002-01-27
2012-01-15		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 1,000 $3 9,000
(Direct)		 View
2006-09-18
Exercise		 2006-09-20
10:56 am		 2001-04-01
2011-01-11		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $3 5,000
(Direct)		 View
2006-08-16
Exercise		 2006-08-18
09:21 am		 2001-04-01
2011-01-11		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $3 11,000
(Direct)		 View
2006-07-19
Exercise		 2006-07-21
4:43 pm		 2001-04-01
2011-01-01		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $3 17,000
(Direct)		 View
2006-06-16
Exercise		 2006-06-19
7:06 pm		 2001-04-01
2011-01-01		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $3 23,000
(Direct)		 View
2006-05-19
Exercise		 2006-05-23
4:54 pm		 2001-04-01
2011-01-01		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 5,000 $3 29,000
(Direct)		 View
2006-05-16
Exercise		 2006-05-17
4:45 pm		 2001-04-01
2011-01-01		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $3 34,000
(Direct)		 View
2005-09-28
Exercise		 2005-09-30
4:04 pm		 2001-08-01
2010-09-07		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 5,000 $3 0
(Direct)		 View
2005-09-16
Exercise		 2005-09-19
4:07 pm		 2001-02-02
2009-02-10		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $3 0
(Direct)		 View
2005-09-13
Exercise		 2005-09-15
4:56 pm		 2000-10-05
2009-10-07		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 1,000 $1 0
(Direct)		 View
2005-09-13
Exercise		 2005-09-15
4:56 pm		 2001-02-02
2010-02-02		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 9,000 $3 6,000
(Direct)		 View
2005-08-16
Exercise		 2005-08-17
3:46 pm		 2000-10-05
2009-10-07		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $1 1,000
(Direct)		 View
2005-07-18
Exercise		 2005-07-20
4:10 pm		 2000-10-05
2009-10-07		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $1 7,000
(Direct)		 View
2005-07-20
Exercise		 2005-07-20
4:10 pm		 2000-10-05
2009-10-07		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 5,000 $1 7,000
(Direct)		 View
2005-06-16
Exercise		 2005-06-20
4:19 pm		 2000-10-05
2009-10-07		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $1 18,000
(Direct)		 View
2005-06-02
Exercise		 2005-06-03
3:31 pm		 2000-10-05
2009-10-07		 PHASE FORWARD INC PFWD Buchler D Ari
(VP and General Counsel)		 6,000 $1 24,000
(Direct)		 View
2005-02-16
Option Award		 2005-02-18
5:19 pm		 N/A
2015-02-16		 PHASE FORWARD INC PFWD Buchler D Ari
(V.P., G.C. and Secretary)		 25,000 $6.3 25,000
(Direct)		 View