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"Insiders might sell their shares for any number of reasons, but they buy them for only one:
they think the price will rise" - Peter Lynch ==>> What is insider trading>> |

| Transaction & Date | Reported Date |
Company | Symbol | Insider Relationship |
Shares Traded | Average Price | Total Amount |
Shares Ownership |
Filing |
| 2004-02-26 Option Award |
2004-03-01 3:52 pm | FRESH BRANDS INC | FRSH | DIETRICH G WILLIAM (Director) | 606 | $0 | $0 | 3,619 (Direct) | View |
| Transaction & Date |
Reported Date |
Exercisable Expiration |
Company | Symbol | Insider Relationship | Shares Traded |
Conversion Price |
Shares Ownership |
Filing |
| 2005-01-01 Option Award |
2005-01-04 3:07 pm | 2005-01-01 2015-01-01 |
FRESH BRANDS INC | FRSH | DIETRICH G WILLIAM (Director) | 5,000 | $7.75 | 5,000 (Direct) |
View |
| 2004-01-03 Option Award | 2004-01-06 09:54 am |
2004-01-03 2014-01-03 | FRESH BRANDS INC | FRSH | DIETRICH G WILLIAM (Director) | 5,000 | $11 | 5,000 (Direct) | View |
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