Sec Form 4 Filing - Jones Jill Ackerman @ BROWN FORMAN CORP - 2017-01-13

Insider filing report for Changes in Beneficial Ownership
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FORM 4
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP
Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940
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1. Name and Address of Reporting Person
Jones Jill Ackerman
2. Issuer Name and Ticker or Trading Symbol
BROWN FORMAN CORP [ BFA, BFB]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
_____ Director _____ 10% Owner
X __ Officer (give title below) _____ Other (specify below)
Executive Vice President
(Last) (First) (Middle)
850 DIXIE HIGHWAY
3. Date of Earliest Transaction (MM/DD/YY)
01/13/2017
(Street)
LOUISVILLE, KY40210
4. If Amendment, Date Original Filed (MM/DD/YY)
6. Individual or Joint/Group Filing (Check Applicable Line)
__ X __ Form filed by One Reporting Person
_____ Form filed by More than One Reporting Person
(City) (State) (Zip)
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3)
2. Transaction Date (MM/DD/YY) 2A. Deemed Execution Date, if any (MM/DD/YY) 3. Transaction Code
(Instr. 8)
4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4)
6. Ownership Form: Direct (D) or Indirect (I)
(Instr. 4)
7. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V Amount (A) or (D) Price
Class B Common 01/13/2017 M 33,518 A $ 11.6 73,368 ( 1 ) D
Class B Common 01/13/2017 F 23,003 D $ 44.17 ( 2 ) 50,365 D
Class B Common 01/13/2017 S 10,515 D $ 43.9213 ( 3 ) 39,850 D
Class B Common 01/13/2017 I 3,566.0275 D $ 43.96 11,405.7812 ( 4 ) I By 401k
Class A Common 41,872 ( 5 ) D
Class A Common 694.4495 ( 6 ) I DRIP
Class B Common 629.7865 ( 7 ) I ESPP
Class A Common 5,499.3827 ( 7 ) I ESPP
Class B Common 90 ( 8 ) I Trust fbo Child-1
Class B Common 90 ( 8 ) I Trust fbo Child-2
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
( e.g. , puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security
(Instr. 3)
2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (MM/DD/YY) 3A. Deemed Execution Date, if any (MM/DD/YY) 4. Transaction Code
(Instr. 8)
5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4, and 5)
6. Date Exercisable and Expiration Date
(MM/DD/YY)
7. Title and Amount of Underlying Securities
(Instr. 3 and 4)
8. Price of Derivative Security
(Instr. 5)
9. Number of Derivative Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 4)
10. Ownership Form of Derivative Security: Direct (D) or Indirect (I)
(Instr. 4)
11. Nature of Indirect Beneficial Ownership
(Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Stock Appreciation Right $ 23.2 ( 9 ) 01/13/2017 M 33,518 05/01/2014 04/30/2021 Class B Common 33,518 $ 0 0 ( 9 ) D
Stock Appreciation Right $ 45.985 ( 10 ) 05/01/2017 04/30/2024 Class B Common 20,444 20,444 ( 10 ) D
Stock Appreciation Right $ 49.005 ( 11 ) 05/01/2019 04/30/2026 Class B Common 29,330 29,330 ( 11 ) D
Stock Appreciation Right $ 29.35 ( 12 ) 05/01/2015 04/30/2022 Class B Common 22,196 22,196 ( 12 ) D
Stock Appreciation Right $ 36.21 ( 13 ) 05/01/2016 04/30/2023 Class B Common 19,542 19,542 ( 13 ) D
Stock Appreciation Right $ 51.125 ( 14 ) 05/01/2018 04/30/2025 Class B Common 25,184 25,184 ( 14 ) D
Reporting Owners
Reporting Owner Name / Address Relationships
Director 10% Owner Officer Other
Jones Jill Ackerman
850 DIXIE HIGHWAY
LOUISVILLE, KY40210
Executive Vice President
Signatures
M ichael E. Carr, Jr., Attorney in Fact for Jill Ackerman Jones 01/18/2017
Signature of Reporting Person Date
Explanation of Responses:
( 1 )In August 2016, the Class A and Class B common stock of Brown-Forman Corporation split 2-1, resulting in the reporting person's acquisition of additional shares. Total also updated to correct prior dividend reinvestment.
( 2 )The closing price of BF-B on January 12, 2017 was used to calculate the withholding obligation.
( 3 )The price reported in Column 4 is a weighted average price. These shares were multiple transactions at prices ranging from $43.875 to $43.97, inclusive. The reporting person undertakes to provide to Brown-Forman Corporation, any security holder of Brown-Forman Corporation, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares at each separate price within the range set forth in this footnote.
( 4 )Number of shares acquired through issuer's 401(k) plan as of January 13, 2017, including additional shares issued in the August 2016 stock split.
( 5 )Reflects the acquisition of 20,936 additional shares in the August 2016 stock split.
( 6 )Number of shares acquired through the issuer's dividend reinvestment plan as of January 17, 2017, including additional shares issued in the August 2016 stock split.
( 7 )Number of shares acquired through the issuer's employee stock purchase program as of January 17, 2017, including additional shares in the August 2016 stock split.
( 8 )Reflects the acquisition of 45 additional shares in the August 2016 stock split.
( 9 )These stock appreciation rights were previously reported as covering 16,759 shares at an exercise price of $46.40, but were adjusted to reflect the August 2016 Stock Split.
( 10 )These stock appreciation rights were previously reported as covering 10,222 shares at an exercise price of $91.97 but were adjusted to reflect the August 2016 stock split.
( 11 )These stock appreciation rights were previously reported as covering 14,665 shares at an exercise price of $98.01, but were adjusted to reflect the August 2016 stock split.
( 12 )These stock appreciation rights were previously reported as covering 11,098 shares at an exercise price of $58.70, but were adjusted to reflect the August 2016 stock split.
( 13 )These stock appreciation rights were previously reported as covering 9,771 shares at an exercise price of $72.42, but were adjusted to reflect the August 2016 stock split.
( 14 )These stock appreciation rights were previously reported as covering 12,592 shares at an exercise price of $102.25, but were adjusted to reflect the August 2016 stock split.

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